Executive, Performance
Description
Overview of job
GroupM is the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for an EC Performance senior executive to join us.
GroupM is the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for an EC Performance senior executive to join us.
At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.
3 best things about the job:
1.赛道好:快速发展的电商及社交电商行业
2.团队好:行业规模及成绩领先的团队
3.成就感:服务知名品牌, 接触多主流电商平台业务
In this role, your goals will be:
In three months:
- 熟识及融入群邑电商运作体系
- 熟识项目及团队情况
- 了解多平台电商广告的优化操作
In six months:
- 取得阶段性效果, 如618/双11大促
In 12 months:
- 成为某客户项目的专业担当
What your day job looks like at GroupM:
- 负责阿里,京东,拼多多,抖音,小红书,微信等多数字平台的广告投放效果分析和优化,提升广告效果。
- 跟踪和分析广告数据,提出改进方案,确保广告投放策略的有效性。
- 与团队协作,优化广告流程,提高工作效率。
- 协助制定和执行电商广告策略,包括市场调研、竞品分析、投放人群等。
Minimum qualifications:
- 大专及以上学历,市场营销、广告等相关专业优先。
- 具备跨部门、跨地域沟通能力,需要细心、责任心和团队协作精神。
About China
GroupM is WPP's media investment group and the world's leading media investment company with a mission to shape the next era of media where advertising works better for people. The company is responsible for more than $60 billion in annual media investment, as measured by the independent research bureau COMvergence. Through its global agencies Mindshare, Wavemaker, EssenceMediacom, and mSix&Partners, and cross-channel performance (GroupM Nexus), data (Choreograph), entertainment (GroupM Motion Entertainment) and investment solutions, GroupM leverages a unique combination of global scale, expertise, and innovation to generate sustained value for clients wherever they do business.