GroupM | Digital Director
Description
Overview of the Job
GroupM, the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally.
We are currently searching for an established Digital Director to lead GroupM clients across strategy, planning, buying, campaign and team management.
GroupM, the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally.
We are currently searching for an established Digital Director to lead GroupM clients across strategy, planning, buying, campaign and team management.
This is largely a digital role, and in addition there will be exposure on cross channel planning and across the various business units.
Reporting to:
This role reports to the Business Director
3 best things about the job:
- Working on the largest digital client in the agency means there is a lot of diversity in the role with a focus on innovation, testing and learning. This is particularly the case when it comes to data, tech and programmatic trading.
- Dedicated leadership team with a focus on team development and people management. As the largest client in the agency, there is constant access to the Senior Leadership team and best talent in the agency / industry.
- Positive and aspiring team who are passionate about the work we do and the client.
Measures of success –
In 3 months:
- An understanding of the client’s product portfolio, position in market and an insight into their key competitors.
- Learnt about GroupM’s main campaigns, trading partners, tech and data suppliers and our ways of working with each partner.
- Met all of our key clients and started building relationships them.
In 6 months:
- Become the client lead across the digital campaigns and be fluently directing the main portfolio specifically while overseeing the display activity across the client.
- Started leading the personal development programs of your team, particularly in the main portfolio.
- Started contributing to the wider digital department by championing our products and processes.
In twelve months:
- Become a trusted client partner and completely taken the lead on guiding the client’s annual digital planning and buying.
- Strategized and Forecasted digital investments.
- Taken complete ownership of the client’s programmatic trading and lead the relationship with all of their data and tech partners such as Adobe and App Nexus.
Responsibilities of the role:
- Lead strategy and campaign planning, buying, implementation and reporting for the client’s digital campaigns.
- Manage a number of different client stakeholders and product portfolios.
- Guide and develop the team from Assistant through to Manager levels.
- Evaluate, recommend and implement different tech and data partners to improve efficiencies with buying and targeting.
- Understand both the digital and financial marketplace to provide recommendations to the client on new trends and innovations.
- Contribute to the wider digital department and agency, particularly with a focus on championing products and processes.
What you will need:
- Minimum 7-9 years’ experience in digital media.
- Experience of 3-4 years in managing a team.
- Understanding of the APAC landscape
- Experience with both Brand and Demand planning, buying and reporting.
- A background in digital media, particularly display media.
- Performance and ROI measurement experience.
- Strong presentation and client management skills
More about GroupM
GroupM - GroupM leads and shapes media markets by delivering performance enhancing media products and services, powered by data and technology. Our global network agencies and businesses enable our people to work collaboratively across borders with the best in class, providing them the opportunity to accelerate their progress and development. We are not limited by teams or geographies; our scale and diverse range of clients lets us be more adventurous with our business and talent. We give our talent the space, support and tools to innovate and grow.
Discover more about GroupM at www.groupm.com
Follow @GroupMAPAC on Twitter
Follow GroupM on LinkedIn - https://www.linkedin.com/company/groupmworldwide
Follow @GroupMAPAC on Twitter
Follow GroupM on LinkedIn - https://www.linkedin.com/company/groupmworldwide
About GroupM Singapore
GroupM Singapore operates in one of the most dynamic and exciting environments in the world. Although it is a small domestic market, there is a vibrant media industry which is undergoing rapid evolution as digital technology reshapes the way marketing supports advertisers’ needs. Being at the crossroads of Asia means, that aside from the local clients and media owners, we also have a high proportion of multi-national clients, renowned brands and media owners. Making GroupM Singapore the Number One organisation to join and develop your career in media investment.
GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.