Wavemaker | Planner

Media Planning Hong Kong SAR, Hong Kong SAR


Position at Wavemaker

Overview of job

Wavemaker is an agency of GroupM, the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Media Planner to join us. In this role, you will be responsible as a supporting role in delivering planning recommendations and ensuring smooth account coordination internally and externally with our clients. 

At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.

Reporting of the role

This role reports to Planning Manager

3 best things about the job:

  1. Exposure to top tier international clients
  2. Opportunity to learn full media planning skills across all traditional & digital media activities
  3. Work with young and energetic team

Measures of success

In three months:

  • Have the Media planner role under control
  • With strong knowledge of the various media vendors utilized
  • Become a trusted team member to ensure seamless execution of media plans across these media platforms

In six months:

  • Have the ability to independently manage campaigns with little supervision
  • Be able to proactively propose media solutions to drive effective results for the business

In 12 months:

  • Develop a media recommendation proposal independently
  • Handle the implementation process independently
  • Present media review and evaluation deck to client

What your day job looks like at Wavemaker:

  • Develop implementation media plans and monitor the whole process from briefing to post buy
  • Conduct competitive analysis and regular reports
  • Assist in campaigns tracking based on agreed KPIs and media efficiencies

Minimum qualifications:

  • Preferably around 2+ years working experience in media agency
  • Knowledge in digital media is a must
  • Excellent communication skills
  • Business proficiency in English and Chinese
  • Be a quick learner to embrace all new development in media industry


About Wavemaker

Wavemaker is a billion dollar-revenue next generation agency that sits at the intersection of media, content and technology.  We are obsessed with the customer's purchase journey and is what connects our mission directly to our client’s business challenges. We invented WM Momentum, the world's most comprehensive study into how people make purchase decisions and have conducted over 375,000 surveys in 70 markets and across more than 30 categories. We are a business that is powered by the creativity and curiosity of our 8,500 people in 90 countries, united by our PACED values. We are a part of GroupM, WPP’s global media investment management company.

For more information, go to www.wavemakerglobal.com

About Hong Kong

Hong Kong’s small yet highly dynamic and efficient media market means it gets to operate with agility. Its internet and digital penetration continues to grow year-on-year, and has the highest smartphone penetration in Asia Pacific at 87%, while tablet ownership clocks in at 57%. Hong Kong’s digital market boasts a healthy mix of local, regional and global players, providing new opportunities in the media space.

If you want a future in media and communications, and believe in Hong Kong’s belief of “work hard, play hard”, there is clearly no place more vibrant, challenging and exciting than Hong Kong, where opportunities for you to innovate and grow are unparalleled.