Programmatic Trader
Description
[GroupM Nexus : Programmatic Trader]
The task trading operation manager is responsible for overall operation and optimization to achieve the results of the programmatic advertising campaign. To achieve the advertiser's marketing goals, it uses various online advertising platforms to run the campaign and maximize performance.
[Major task]
-General operation of the entire programmatic advertising campaign (Planning/Setting/Tagging/optimizing/Reporting).
- Proactively seek campaign optimization and insights to achieve the performance promised to customers
- Lead the campaign to discover best practices and improve processes
- Gain expertise in the latest trends, technologies, and platforms in the programmatic advertising ecosystem
- Leveraging and upgrading the proprietary AI-based proprietary platform of Nexus media solutions
- Improve data-driven performance through collaboration with internal client solution teams
[Qualifications Requirements Requirements]
- Experience running performance and brand campaigns on platforms such as DV360, The Trade Desk, Amazon, Xandr, etc. (preferred)
- Google Ads, Moloco, Criteo, Meta Campaign at least 1-3 years of operational experience
- Robust technical and operational experience in programmatic real-time bidding and service environments
- Ability to analyze and troubleshoot data
- Deep interest and passion for digital advertising
- Someone who enjoys learning new things and challenging themselves
- Smooth business English proficiency
- Excel and PowerPoint capabilities
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