EssenceMediacom | Associate Director

Media Planning Mumbai, India Requisition ID:36781


Description

Position at EssenceMediaCom

EssenceMediacom is an agency of GroupM, the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for Associate Director to join us. In this role, you will be responsible for leading the media mandates for some of the key clients for EssenceMediacom . Your understanding of inclination towards software’s for media planning & business reconciliation will be added advantage on as you’ll be leading an integrated team. 
 
At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us
Reporting of the role 
This role reports to: Business Director 
3 best things about the job:
  1. 1. Working for the fastest growing ecommerce client, it provides and asks for unusual approach to the traditional media.
  2. 2. Lead & mentor a team of experts to deliver high quality product for client portfolio
  3. 3. Attain strong understanding of cross channel media strategy by working on fastest growing and diversified category
In this role, your goals will be:
In three months:
  • Understand the category and brand objectives for the year
  • Understand and take initiative towards agencies goal for the year.
In six months:
  • Successfully lead the account and engage with the client on brand’s media approach
  • Initiated & delivered at least 2 key projects
  • Understands the In-house products/software’s very well to demonstrate the same during client conversations
In 12 months:
  • Worked on Award entries
  • Built high credibility with the team & client
What your day job looks like at EssenceMediacom :
  • Provide strategic communications & planning leadership on your set of brands
  • Help build effective media interventions on the back of strong Communication planning
  • Act as a senior level contact for the client and have a strong understanding of cross channel media strategy. Should be able to lead strategic conversations on Media and communication planning
  • Be responsible for the planning team career development & progression in the team
  • Develop creative ideas and disruptive communication innovations for the client, aligned with their business, customer, and brand goals.
What you’ll bring:
  • Persuasiveness
  • Pro-activeness
  • Communication skills
  • Stake holder management
  • Makes good presentations
Minimum qualifications:
  • Minimum 7-10 Years of experience handling offline and Digital 
  • Experience in handling FMCG clients in top agencies is preferred
  • E-commerce and digital is musts have
  • MBA - Marketing
More about EssenceMediacom:
We are a global communications agency leading with breakthrough thinking, building explosive growth for brands, and helping our clients see the bigger picture. Our daring global network of 10,000 influencers help our clients breach traditional boundaries in media, uncover novel ideas, and unleash exponential growth. EssenceMediacom challenges conventional thinking to build, propel, and supercharge our clients’ businesses at scale and lead our industry in critical areas such as diversity, equity, inclusion, and sustainability.
EssenceMediacom understands that our people are tasked with big goals: building breakthrough growth for brands and leading with breakthrough thinking in our industry. Our people are at the heart of this work because their ideas will enable us to decode the intersections of people, content, and technology to bring our aspirations to life. Our success is down to our eclectic, diverse, and talented people.
EssenceMediacom is a place for us to grow our careers and expand our horizons. EssenceMediacom is committed to building an agency culture that supports our people, puts diversity at the forefront of our operations, and creates opportunity for all. This collective culture will be our “new power” where ideas are freely exchanged, and collaboration is actively encouraged in a place where you can innovate in our hyperconnected world.
 
About India 
2020 brought opportunities for brands to innovate because of which we saw an evolving media stack. The growth of digital is set to soar high because of changing consumer habits. With approximately 500 million smartphone users, low-priced data plans, 45 to 50 million e-commerce shoppers, approximately 60 OTT offerings and a young population, India is a mobile-first internet market. It is also one of the top 10 ad spend markets in the world and is set to climb the ranks. Global big tech corporations have made considerable investments in top e-commerce/retail ventures and Indian start-ups, blurring the lines between social media, e-commerce and mobile payments, resulting in disruption on an unimaginable scale.
At GroupM India, there’s never a dull moment between juggling client requests, managing vendor partners and having fun with your team. We believe in tackling challenges head-on and getting things done.
GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.