Senior Associate, Clients

Media PlanningHybrid Remote, Kuala Lumpur, Malaysia RequisitionId: 40803


Description

About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.
WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com
At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:
  • Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
  • Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
  • Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

Reporting of the role

This role reports to: Client Lead

3 best things about the job:
  1. A fun and competitive environment that combines the best of being excellent creator of creative media thinking whilst balancing the little details that matter and at the same time being part of the largest media company in the world
  2. Working within a culturally diverse team, servicing some of the key clients in the organisation
  3. A team leader who is willing to invest time to mentor and provide the right opportunity and guidance/training for talent who seek growth in their career path

In this role, your goals will be:
In three months:
  • Been up to speed with cutting edge proprietary planning tools as well as able to extract & analyse important data; validating our recommendations
  • You would have a pulse of the business category & knowledge of competitive frame
  • Worked on moderate scaled live campaigns
  • Have initiated contact with key media partners and understood the baseline of their offerings particularly digital
  • Connected with internal specialist & external stakeholders units to integrate solutions
In six months:
  • Be able to comprehend and apply our proprietary planning framework model in key campaigns
  • You would have landed live; larger scaled campaigns
  • You will have started to build relationships with the key decision makers within the current client portfolio
  • Master a flawless media execution process, working alongside various stakeholders
In 12 months:
  • Develop strong category acumen - from a media and business point of view
  • Identify a pipeline of commercially viable solutions to support our client’s goals
  • Have created & executed a pipeline of exciting business building ideas which could potentially be industry award winning

What your day job looks like :
  • As a media consultant to Client, you are required to keep yourself updated of the media landscape and read up on consumer trends
  • As Client’s brand custodian, you are expected to be interested in Client’s business; categories; products; competitors and target audiences
  • You will be given a set of brands and the autonomy to manage independently with proper guidance from your Manager and Business Director
  • You will be the first contact person to your set of accounts from internal and external contacts
  • You will be attending to requests/media tasks/assignments coming from Client, Manager and/or Business Director
  • You are required to monitor brands’ media budget and campaigns closely; update brands’ media flowchart; plan, implement, execute and compile post campaign reports
  • You will be churning data from research tools; analyse data thoroughly; write your observations; draw out the implications and provide sound actionable point
  • There will be a set of KPIs to be met from respective Client for the weekly, monthly, quarterly, half yearly and yearly deliverables

What you’ll bring:
  • Possesses over 1 year of related work experience in communication channel planning 
  • Manages Clients’ demands and collaborated with key media partners such as MPB, Astro, Facebook or Google
  • Experienced on campaign management from start (addressing the brief) to end (presented Post Campaign Report) for digital and/or non-digital media
  • An active user of industry tools : Nielsen Clear Decision; Nielsen TAM; Kantar DTAM; GKF; comScore Media Metrix; Facebook Ads Manager; Google AdWords; Euromonitor, etc.
  • A regular user of Microsoft Office Excel, PowerPoint and Word
Minimum qualifications:
  • Bachelor’s degree (Marketing Communications or equivalent)
  • Strong in articulation; written communication
  • Possesses good story telling and presentation skills
  • A self-starter; is resourceful; organised; observant and is curious in nature
  • Have eyes for details, strong in data analyzing to provide key relevant outputs
  • Ability to multi-task; prioritizing work at hand and has good time management
Life at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events.
 
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. 
Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.
 
While we appreciate all applications received, only those candidates selected for an interview will be contacted. 
 
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