GroupM | Senior Performance Executive, Operations & Trading

Programmatic, Biddable, Paid Media & SEO Singapore, Singapore


Description

Position at GroupM Services

The individual will be responsible to implement Xaxis campaigns for a portfolio of GroupM Agency’ clients and across different industry verticals.

At GroupM, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.


Reporting of the role

This role reports to the Senior Director, Operations and Trading, Xaxis – GroupM Services Singapore


3 best things about the job:

  1. It’s a great work environment - You will collaborate with a group of quick witted, humorous, diverse and extremely dedicated colleagues who are all passionate about programmatic and making advertising welcome.
  2. Opinions and ideas are highly encouraged, and everyone has a voice at Xaxis. Ambition is expected and passion is admired. We are always open to new ways of thinking from everyone, especially those that will contribute to the overall success of Xaxis.
  3. It is never static. You are empowered to create your own balance and be proactive. There is always something new to learn, new challenges to overcome, and new technology to embrace everyday.

Measures of Success –

In 3 months:

  • Gain an in depth understanding of the programmatic landscape, be trained on the various Xaxis platforms and tools and have an understanding of how Xaxis operates
  • Incorporate and recommend other aspects of the Xaxis business including audience planning and insights, Xaxis products and Xaxis Marketplace as part of the overall campaign strategy and execution
  • Develop relationships and earn trust with your own team as well as the local market operation teams

 

In 6 months:

  • Work with the Engagement Team to grow key accounts’ businesses from the trading perspective
  • Develop and identify gaps/processes/tools to improve campaign performance and efficiency

 

In 12 months:

  • Be involved with strategic planning with Engagement team and Agency
  • Run more efficient campaigns

 

Responsibilities of the role:

  • Execute digital campaigns on major preferred Xaxis platforms (multiple DSPs which may evolve over time) with the incorporation of data, AI and preferred supply to deliver on client outcomes.
  • Develop deep understanding of different programmatic products and services available at Xaxis
  • Understand client’s business, media objective and the programmatic product they are currently using
  • Ensure client’s KPIs are met as per brief
  • Provided regular updates and feedback to team that ensure operational challenges are resolved, new client opportunities are assimilated, and processes are optimized and to ensure a focus in developing client strategy across your portfolio of clients
  • Execute test and learn on campaigns to deliver better performance
  • Provide actionable insights during mid and post campaign reports to improve in-flight optimizations and future campaign brief recommendations
  • Consistently manage and deliver campaigns for your portfolio of clients, with the highest degree of service, strongest results and without error
  • Assist Managers in Research & Development of new products and services
  • Attain all relevant platform certification as defined by Xaxis
  • Any other project or tasks as assigned from time to time

What you will need:

  • Bachelor's degree, or equivalent diploma, in disciplines as Mass Communications, Digital Advertising/Media, Business Studies or relevant experience
  • 2+ years working experience in Digital Marketing or relevant industry
  • Proficiency in Microsoft Excel and PowerPoint
  • Effective communication skills and ability to adjust to a fast-changing environment
  • Team player - able to receive and provide feedback professionally, thrive in a team environment and able to work collaboratively
  • Passionate about digital media and eager to keep learning about new trends, technologies and best practices across the industry

More about Xaxis

Xaxis is a global digital media platform that programmatically connects advertisers to audiences across all addressable channels. Through the expert use of proprietary data and advertising technology along with unparalleled media relationships, Xaxis delivers results for over 2,800 clients in 40 markets across North America, Europe, Asia Pacific, Latin America and the Middle East. Advertisers working with Xaxis achieve exceptionally high return on advertising spend through the company’s proprietary media products, as well as through its wholly-owned specialist companies, Light Reaction, Bannerconnect, and ActionX.  For more information, visit www.xaxis.com.


More about GroupM Singapore 

GroupM Singapore operates in one of the most dynamic and exciting environments in the world. Although it is a small domestic market, there is a vibrant media industry which is undergoing rapid evolution as digital technology reshapes the way marketing supports advertisers’ needs. Being at the crossroads of Asia means, that aside from the local clients and media owners, we also have a high proportion of multi-national clients, renowned brands and media owners. Making GroupM Singapore the Number One organisation to join and develop your career in media investment.

GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.