Description

• Manage end to end in the media planning development for mid funnel campaign process across APJ and KSEAT market. 
• Management of the implementation of plans through to their delivery and quality control of all buys. 
• Manage deliveries from specialist services within the agency 
• Ensuring all media goals and strategies are delivered by all managed and executed within budgets. 
• Complete oversight on planning, execution, quality checks and processes and the day-to-day project management of media solutions 
• Ensure due diligence on media budgets 
• Management and development of key client relationships for the accounts 
• Work closely with the local team when needed to ensure quality of the work and meets guidelines 

• Day to day account management of key local clients 

• Oversee media strategy development across client categories in line with global/regional guidance. 

• Work independently with the client to create clear and coherent plans that bring the media strategy to life. 
• Involvement in client presentation and workshops when required. 
• Work closely with the global and local teams when applicable to ensure smooth and relevant translation from strategy to plan. 
• Assess, identify, and recommend creative media initiatives that deliver greater strategy depth and impact to the media plan. 
• Undertake the implementation of agreed initiatives, including the briefing of third parties, as and when required 

• Ensure that signed media plans are executed in a timely manner. 
• Complete ad trafficking, site tagging, ad ops & campaign tagging for each campaign under your management 
• For self-served platforms like LinkedIn , Meta and Twitter, ensure that campaigns are setup and executed accurately based on signed plans. 
• For managed service medias, ensure that the relevant third parties are briefed accurately and to follow up on media execution in a timely manner. 
• Ensure all campaigns are monitored closely & pacing well. 
• Timely delivery and upkeep of all relevant reporting systems and templates (media plans, interim reports reports). 
• Management of post campaign reporting that quantifies the value of the media strategy. 

• Ensure media proformas are checked correctly and returned to Finance within the agreed timeframe. 

• Working closely with the global team 
• Collaboration with data and finance teams and other specialist teams 
• Attend and prepare weekly WIP with teammates and clients 

• Build effective working relationships with specialist agency personnel contracted by clients directly. 

• At least 3-5 years’ experience in a regional role with either JAPAC or SEA/APAC market exposure with a B2B focus. 
• Strong digital foundation is a must, and the ideal candidate must be fully conversant with digital media and able to think across the whole media mix having broad cross-channel digital knowledge and a solid knowledge of digital media, Adtech, martech and data platforms 
• Experience in online measurement, operations, ad networks, digital video, and Google advertising platforms and solutions with hands on experience with tools like Google Ads, Facebook Ad manager, Campaign Manager, Google Analytics and DV360, LinkedIn and Twitter campaign planning and management. 
• Understanding of digital ecosystem with focus on programmatic, data-based media approach, integrated digital management with excellent knowledge of 1st / 2nd / 3rd party data - how each should be applied and connected to provide customer driven marketing solutions 
• Experience working with multiple stakeholders (e.g., suppliers, advertising/marketing agencies, media owners and internal specialist resources) 
• Knowledge of global industry trends, consumer trends, market status, and competition and understanding usage of interactive research tools 
• Able to understand media data sources in terms of what is measured, the method, and information reported 
• Fluency in Japanese and or Korean will be an advantage.