GroupM | Senior Executive, Advertising Operations

Performance Singapore, Singapore


Description

Position at GroupM

Overview of job

GroupM is the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Digital Ad Ops & Biddable Specialist to join us.

In this role, you will be responsible for managing end to end display & social campaign implementation and reporting for Digital Accounts across market.

At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.

Reporting of the role

This role reports to the Manager, Ad Operations

Best things about the job:

  1. Working in a dynamic team at the forefront of an ever-growing agency.
  2. Training sessions to constantly upgrade new ad tech knowledge
  3. There is a freedom that comes with the job that breeds innovation and creativity. If something interests you, we encourage you to explore it!

Measures of success –

In three months:

  • Settled into the role and using the current GroupM processes.
  • Manage workflow to meet and exceed defined service level agreements
  • Showing independence and competence in the day to day role.

In six months:

  • Mastered the execution of successful social campaigns on YouTube, Facebook, Instagram, Google & Sizmek Adserver & Twitter platforms with cross agency knowledge
  • Established strong relationships with internal teams and partners
  • Provide insight based optimization suggestions by analyzing campaign data
  • Define opportunities for increased efficiency and continually improving workflows

In twelve months:

  • Test & learn projects to enhance better buying efficiency and also help in planning decisions
  • Write clear and helpful content to address common questions and issues
  • Uncover and track innovative thinking and ideas from across the industry

Responsibilities of the role:

  • Lead the setup and execution of successful Adcampaigns on Adserver platform for client campaigns
  • Own all aspects of delivery, trafficking, campaign optimization, troubleshooting within the platform with a key focus on efficiency and scalability
  • Analyze campaign performance and share optimization insights to influence the planning & buying decisions.
  • Ensure QC of media monitoring of delivery vs booking, post campaign -analysis with key insights
  • Work towards building great working relationships with planning teams across agencies
  • Work with partner/tech teams to develop best practices and procedures, monitor key advertiser and business metrics, and ensure consistency across markets

Practical Knowledge

  • Google Campaign Manager/ Adobe Media Optimizer/ Sizmek
  • Google Marketing Platform
  • Facebook Business Manager
  • Analytics – Google Analytics / Adobe Analytics
  • Google AdWords
  • Google Tag Manager / Tealium

What you will need:

  • Bachelor’s degree in marketing, communications or a related field
  • 0-2 years of relevant advertising or programmatic operations experience
  • Excellent quantitative, analytical & numerical skills
  • Ability to communicate effectively at all levels, internally and externally.
  • A passion for social media

More about GroupM

GroupM leads and shapes media markets by delivering performance enhancing media products and services, powered by data and technology. Our global network agencies and businesses enable our people to work collaboratively across borders with the best in class, providing them the opportunity to accelerate their progress and development. We are not limited by teams or geographies; our scale and diverse range of clients lets us be more adventurous with our business and talent. We give our talent the space, support and tools to innovate and grow.

Discover more about GroupM at www.groupm.com 
Follow @GroupMAPAC on Twitter
Follow GroupM on LinkedIn - https://www.linkedin.com/company/groupm


About Singapore

GroupM Singapore operates in one of the most dynamic and exciting environments in the world. Although it is a small domestic market, there is a vibrant media industry which is undergoing rapid evolution as digital technology reshapes the way marketing supports advertisers’ needs. Being at the crossroads of Asia means, that aside from the local clients and media owners, we also have a high proportion of multi-national clients, renowned brands and media owners. Making GroupM Singapore the Number One organisation to join and develop your career in media investment.

GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.