GroupM Nexus | SEM Manager

Programmatic, Biddable, Paid Media & SEO Shanghai, China Requisition ID:36237


Description

Position at GroupM Nexus

Overview of job 

As the SEM manager, you will be responsible for the day-to-day SEM projects’ management for your clients.
This includes communication with clients, control budget allocation and media performance, output strategy proposal and optimization plan.
You also need to train your team to improve SEM knowledge, execution, and analytics skills.
Support line manager to grow SEM business.


3 best things about the job:
  • You will be working on competitive brands that continuously make impact in the market.
  • Working with a fast growing and developing team of SEM specialists. 
  • Expand your knowledge by connecting and sharing with your peers across the team, including SEO, strategy planning.
Measures of success – 
In 3 month:
  • Build relationships with all key stakeholders and quickly be familiar with the clients and products.
  • Accurately understand clients’ brief to assure effective and quality work.
  • Taken ownership and management of client accounts, including hands on implementation and optimization of SEM campaigns.
In 6 months:
  • Take the leading role in SEM proposal and strategic thinking.
  • Consistently assure accuracy of daily work including data analysis and output solid learnings.
  • Independently and efficiently communicate with the clients and internal teams.
In 12 months:
Target the clients’ annual KPIs effectively and efficiently.
Build good relationship with the clients and gain the trust.
Responsibilities of the role:
  • Take the leading role to output SEM proposal.
  • Take the leading role to do data analytics and optimization plan.
  • Train your team members for basic SEM and data analytics’ skill.
  • Familiar with Red, Baidu, 360, Sogou, Shenma, Ocean Engine SEM and digital tracking tools.
  • Gain the trust from your clients.
What you will need:
  • Minimum 4 to 5 years working experience in Search Engine Marketing.
  • Better to have experience in serving similar industry clients or possess a proactive attitude.
  • Excellent communication skill to make a good relationship with the clients.
  • Excellent written skill in English.
  • Got Baidu certification.