Dialogue Factory | Program Manager

Comms & Strategic Planning Gurgaon, India


Position at GroupM

Overview of job

We are currently looking for a Program Manager to join us. In this role, you will be responsible for assisting the Program Head in overall project management, coordinating the Monitoring and Evaluation arm of the program, leading the development of project-specific communication/IEC materials, managing day-to-day project coordination tasks and writing proposals and pitches for business development initiatives as and when needed.

The position will be based in Gurgaon, with frequent trips to the field project sites. S/he will report to the Program Head and coordinate with the program support unit: Logistics, Admin and Finance to ensure smooth and coordinated functioning of project implementation.

S/he will be responsible for end-to-end management of the project, in addition to training, including the development of training modules, creating training models for execution as well as imparting direct training as per the agreed training objectives, timelines and budgets of the project.

Reporting of the role

This role reports to: Program Head

3 best things about the job:
1. Working on social development projects in a setting that leverages a private-public approach
2. Exposure at running both physical and digital development campaigns
3. Managing both small-scale and large-scale social development initiatives and partnering with national as well as international donors and organizations

In this role, your goals will be:
In three months:

  • Absorbing the new organizational setting and building a rapport with its leadership, teams and employees
  • Developing programme design, timelines, and operations systems
  • Developing easy technology solutions such as apps and dashboards for project data collection and monitoring

In six months:

  • Lead the development of training manuals, undertake trainings of on-ground staff and ensure they are ready to be launched for field interventions
  • Lead the design, development and production of IEC materials (physical and digital) with partners and vendors
  • Visit project intervention areas to monitor quality of implementation

In 12 months:

  • Share final reports on reach, process and monitoring indicators
  • Bring new business to the table – writing proposals, pitch presentations and stakeholder coordination and management

What your day job looks like at DF:

  • Program Management: The end to end Program management involves co-designing of programs, developing of proposals, securing of mandates, developing SOPs, Implementation frameworks and timelines, operations management, training and capacity building and day-to-day program implementation.
  • Business Development: Identify potential RFPs; draft concept notes and produce final proposals; lead both technical and financial proposal development; develop and deliver pitch presentations; map, assess, build relationships with, and pursue new domestic donor opportunities in our states of focus, and international donors as required and suggested by Program Head. Supporting the Program Head in relationship, partnership and client management.
  • Monitoring, Learning and Evaluation: Preparation of technical reports and M&E tools such as data collection formats, mobile applications and project dashboards, and ensure implementation of uniform M&E systems. Conduct trainings and on­site mentorship to field staff on data validation and error­free reporting. Conducting data quality assurance in field and desk, data validation, supporting programme team in strengthening of M&E systems. Maintenance of documentation related to M&E activities for program compliance including monthly and quarterly reports, meeting reports etc.
  • Communications: Produce project-specific communication materials such as program brochures, program presentations, stakeholder reports, case stories and testimonials, program films, IEC materials, etc.
  • Other responsibilities as and when assigned

What you’ll bring:

  • Strategic thinking
  • Good interpersonal and presentation skills
  • Experience working on health programs
  • Experience working in fast-paced environment and readiness to deliver outputs as per set timelines
  • Ability to multi-task and work under pressure

Minimum qualifications/experience:

  • Post Graduate in Social Sciences/Development Studies/Rural management/ Public Health/ Sociology/ Communication or any other equivalent degree with experience in Health Programmes.
  • At least 5-7 years of work experience in implementing development programs.
  • Knowledge of issues related to Community Mobilization, Maternal health, Child health, Nutrition and Sanitation or related themes.
  • Fluency in written and spoken English and Hindi languages
  • Ability to work with multi-disciplinary teams, self-confidence, energy and a strong spirit of teamwork
  • Sets and maintains high standards of performance for self

Dialogue Factory India

About Dialogue Factory

‘Creating meaningful and innovative experiences for audiences to trigger change in behavior for achieving positive outcomes’. That is the purpose of Dialogue Factory, a new age experiential marketing organization housed within Group M Media (India) Private Limited. Dialogue Factory has a strong networks across 15 states; services and expertise, which has enabled us to help our 50 + clients across India (and South-East Asia) to maximize their rural outreach by providing insight driven, long-term, scalable & sustainable.

Every year DF reaches more than 100,000 villages; touch more than 200,00,000 households; engage 65,000 schools; more than 300,000 Key Opinion Leaders(KOLs); and build capacity of 4000+ last mile communicators to deliver messages effectively for our clients from Private, Government & Social sectors. DF has worked on social development and public health issues such as water, HIV AIDS, maternal and child health along with immunization and hand hygiene.

DF always stay true to the mission: To reach more people, in more places, more often, by creating (brand) experiences that are more memorable, resulting in more (brand) equity and more (brand) sales, we strive to deliver MORE to clients which give them winning advantage in any market place.

DF underwent a thorough selection process while competing with leading development organizations and received a social grant in spite of being a private player. DF wishes to bring the corporate sector pro-activeness, time-consciousness and result-oriented approach for addressing this development communication challenge. For DF, this is not just any social sector grant but a great opportunity to address development communication challenges, in future. Therefore, DF wishes to provide a unique, comprehensive and innovative solution to ensure client-satisfaction and emerge as a leading BCC organization which can handle any development communication challenge, going forward. While DF has the private sector goal-orientation, it is also extremely socially conscientious and sensitive towards the needs and wants of rural audiences. Therefore, DF is looking for a dynamic Program Manager, to be based at Gurgaon.

About GAVI-Unilever Project

Despite major strides made by the Government of UP, the overall health status of the state is poor. Low immunization status and high incidence of child deaths caused by easily preventable diseases like Diarrhoea and Pneumonia remains a major concern, with infant mortality rates much higher than the all-India level. Poor knowledge related to immunization and hand hygiene amplified with socio-cultural barriers to adoption of practices continue to contribute to low levels of service utilization and poor child health in the state.

This project aims to execute an ambitious demand creation strategy in UP that will stimulate the uptake of priority health behaviours by combining tried and tested behaviour change tools and innovative new solutions. Informed by behaviour change theory, practical field experiences and the latest available data, Dialogue Factory has designed a comprehensive multi-channel communications strategy incorporating research, creatives, mobile and aspects of community mobilization and interpersonal communication. These channels will be used in a synergistic way to ensure the widest possible reach and impact, while leveraging existing public and private sector infrastructure, systems and personnel in order to maximize cost effectiveness, scale and sustainability. The communications intervention will operate at multiple levels to not only engage families and communities but also networks of service providers, community leaders and other influencers and health system officials. The entire project is designed to build continuously the capacity of the government so that key lessons, products and methodologies can be transitioned to the government for scale-up and sustainability.

This behavior change communication (BCC) program has already been piloted (Phase-I) in 2 districts of UP, followed by a scale-up (Phase-II) in 12 districts. Phase III builds on Phases I and II; it provides an opportunity to strengthen the design of the intervention and make it more easily replicable, scalable, and sustainable. Phase I and II were built on interpersonal communication (IPC) or face-to-face engagements with parents using a trained “facilitator-duo” (FD) and also used digital/mobile and community led components to remind parents and reinforce the message of HWWS and immunization. The challenge for Phase III is to provide alternatives or options that can be presented to various stakeholders and sources to ensure scalability and sustainability of this unique child health platform beyond 2021.

About India

2020 brought opportunities for brands to innovate because of which we saw an evolving media stack. The growth of digital is set to soar high because of changing consumer habits. With approximately 500 million smartphone users, low-priced data plans, 45 to 50 million e-commerce shoppers, approximately 60 OTT offerings and a young population, India is a mobile-first internet market. It is also one of the top 10 ad spend markets in the world and is set to climb the ranks. Global big tech corporations have made considerable investments in top e-commerce/retail ventures and Indian start-ups, blurring the lines between social media, e-commerce and mobile payments, resulting in disruption on an unimaginable scale.

At GroupM India, there’s never a dull moment between juggling client requests, managing vendor partners and having fun with your team. We believe in tackling challenges head-on and getting things done.

GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.