Executive, Strategic Planning

Media Planning Beijing, China Requisition ID:39597


Description

Position at Wavemaker

Wavemaker China
Overview of job
Wavemaker is an agency of GroupM, the leading global media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Planner to join us.
You will be provided input to the strategic direction in order to create the best plans possible. In this position, you will be expected to have a firm grasp of assigned accounts, and is a steward of the entire planning process. You will work in a hotel brand team, generate required reports by the client and ensure the daily execution.
3 best things about the job:
  • Young and like-minded colleagues working together.
  • Work with amazing people from different units like strategic planning, social media and data analytics.
  • Full media planning across all traditional & digital media activities.
Measures of success –
In three months:
  • Have an understanding of the agency portfolio of clients
  • Provide assistance in the evaluation of media opportunities
In six months:
  • Assist Line Manager in annual review/planning proposal for the client.
  • Start to build a relationship with specialists from client side
In 12 months:
  • Be the person whom the client goes to for day-to-day activities. Able to propose ideas and activities to answer identified challenges.
  • Assist in leading a small-scale project (identify need, formulate idea into plan, set the scope and present to the Manager).
Responsibilities of the role:
  • Manage daily execution jobs.
  • Develop implementation media plans and monitor the whole process from briefing to post buy.
  • Ensure regular reporting is delivered on time and accurately.
  • Ensure that campaigns are tracked and measured based on agreed KPIs and media efficiencies
  • Work with internal specialist resources and group resources.
What you will need:
  • Around 1 year of media planning experience, with strategic planning experience. 
  • An independent, self-driven individual with highly responsible nature.
  • Ability to work in a matrix organization, managing complexity and challenges.
  • Energetic, think differently, clear about career objective.
  • Good command of English skills.
  • Good at Excel/PPT/Word tools.
More about Wavemaker
We believe there always is a better way to grow. We positively provoke growth for our clients by reshaping consumer decision-making and experiences through media, content and technology. The Wavemaker way is globally consistent. Fueled by the world’s most powerful consumer data, we understand where and how marketing can intervene decisively to help brands win more sales.
Our name is our mission and our method. To make waves, you need to be provocative, even fearless. We do our best work for brave brands and people who want to be challenged to go further and faster. We know it’s not easy, but if it’s in you, we will get it out of you.
Our 7,600 people across 90 markets provoke growth for some of the world’s leading brands and businesses. Our attitude of Positive Provocation is enabled by:
  • deep knowledge we have of our clients’ business
  • confidence to challenge what’s gone before
  • the support to go further than we thought possible
We are a part of GroupM, WPP’s global media investment management company. Discover more on wavemakerglobal.com.
About China 
GroupM is the world’s leading media investment company responsible for more than $50 B in annual media investment through agencies Mindshare, MediaCom, Wavemaker, Essence and m/SIX, as well as the outcomes-driven programmatic audience company, Xaxis. GroupM’s portfolio includes Data & Technology, Investment and Services, all united in vision to shape the next era of media where advertising works better for people. By leveraging all the benefits of scale, the company innovates, differentiates and generates sustained value for our clients wherever they do business.  
GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.