Description

Overview of job
Mindshare is an agency of GroupM, the world’s largest media investment company and is a part 
of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently 
looking for a Manager- Digital to join us.
At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and 
inclusion is important to us.

   

• Responsible for developing the Sales targets with E-Commerce portals and making 360 degree marketing plan to achieve the same on platforms like Amazon, Flipkart, Blinkit, BigBasket etc.
• Prepare annual marketing calendar for Amazon, Flipkart, Blinkit, BigBasket.
• Manage appropriate product promotions on all E Commerce platforms in collaboration with platforms like Amazon, Flipkart

• Analyse market trends and consumer behaviour to identify opportunities for growth and improvement.

• Jointly-design and implement on-platform campaign/promotions enhancing shoppable occasions to recruit, retain and reactivate shoppers.

• Monitor and report on e-commerce KPIs, including traffic, conversion rates, and sales.
• Operationalise campaign plan for e-com clients across marketplaces, platform and properties, in accordance with Client goals .
• Create, manage and optimize product listing on marketplaces
• Coordinate with client on content/PDP/creatives/guidelines/approvals
• Coordinate with e-com partners to take campaign/content live
• Creating and compiling campaign analysis reports for reviews
• Supporting campaign ops w.r.t estimate/RO creation, billing etc
• Supporting in managing operations for new projects
• Work for performance improvement on ongoing basis along with client/internal/external teams

• 3 - 5 years of work experience
• Proven experience as an E-commerce Manager or similar role.
• Strong understanding of e-commerce platforms (Amazon and Flipkart is a MUST). Understanding of Quick-commerce platforms like Blinkit, BigBasket, preferred.
• Experience in LUBRICANTS category is a plus.
• Excellent analytical and data-driven decision-making skills.
• Outstanding communication abilities.
• Experience in project management and team collaboration.
  
  More about Mindshare
  We were born in Asia in 1997, a start-up with a desire to change the media world. Now we are a 
  global agency with more than 7,000 employees in 116 offices across 86 countries, operating as 
  one team - #teammindshare. We believe that in today’s world, everything begins and ends in 
  media. We aim to be our clients’ lead business partner, to grow their business, and drive 
  profitability through adaptive and inventive marketing. We do this through speed, teamwork and 
  provocation and by operating as a network of networks rather than a rigid hierarchy. We create 
  new things and have fun doing it. Whenever and wherever you join us, you open a door to 
  opportunities in any and of all aspects of media, technology and innovation. We will support you, 
  recognize you and reward you, making Mindshare the place where you do the best work of your 
  career.
  Mindshare APAC has won 500 awards in the last year alone, including “Agency Network of the 
  Year 2017” by both the MMA SMARTIES™ and Campaign Asia for the fifth and third consecutive 
  year, respectively. Mindshare is part of GroupM, the media investment management arm of 
  WPP, the world’s leading communications services group. To learn more about Mindshare and 
  our philosophy of Original Thinking, visit us at www.mindshareworld.com and follow us on 
  Twitter @mindshare and facebook.com/mindshareapac and linkedin.com/company/minds
  hare.
  
  About India
  2020 brought opportunities for brands to innovate because of which we saw an evolving media 
  stack. The growth of digital is set to soar high because of changing consumer habits. With 
  approximately 500 million smartphone users, low-priced data plans, 45 to 50 million ecommerce shoppers, approximately 60 OTT offerings and a young population, India is a mobilefirst internet market. It is also one of the top 10 ad spend markets in the world and is set to climb 
  the ranks. Global big tech corporations have made considerable investments in top ecommerce/retail ventures and Indian start-ups, blurring the lines between social media, ecommerce and mobile payments, resulting in disruption on an unimaginable scale.
  At GroupM India, there’s never a dull moment between juggling client requests, managing 
  vendor partners and having fun with your team. We believe in tackling challenges head-on and 
  getting things done.
  GroupM is an equal opportunity employer. We view everyone as an individual and we 
  understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact 
  that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on 
  being a company that embraces difference and truly represents the global clients we work with