Digital Coordinator

Programmatic, Biddable, Paid Media & SEO Brisbane, Queensland


Description

Position at GroupM Services

GroupM is the leading global media investment management company serving as the parent to WPP media agencies including Mindshare, MediaCom, Wavemaker and Essence, as well as the programmatic digital media platform, Xaxis, each global operations in their own right with leading market positions.  With 800 people based in Sydney, Melbourne, Adelaide and Brisbane, GroupM’s primary purpose is to maximize performance of WPP’s media agencies by operating as leader and collaborator in trading, content creation, sports, digital, finance, proprietary tool development and other business-critical capabilities. GroupM’s focus is to deliver unrivalled marketplace advantage to its clients, stakeholders and people.

Role Purpose

As Digital (Performance) Coordinator, you are responsible for ensuring you are delivering effective KPI hitting Search Engine Marketing and Social campaigns, ensuring best in class consistent implementation, optimisation and reporting.

You will be highly analytical, have an acute attention to detail and you are excited to work with market leading technologies.  Most importantly, you will be passionate about and driven to deepen your knowledge of all things paid search and social media marketing.


On any given day, you might

People

  • Have a meeting with your team to get across key priorities for the day and week ahead, using workflow tools to keep you on track
  • Work with our SBU teams to understand and implement best in class solutions and initiatives for your clients
  • Take part in a brainstorm with a media owner
  • Hear about an exciting opportunity with an external partner to work on shaping a unique response to a brief
  • Work closely with your team supporting them on any requests
  • Help organise in-house client events
  • Support the wider team on all pieces of administration, including reception cover when required 

Product

  • Play a support role in the planning and buying process across platforms such as Google, Facebook, Twitter, Snapchat, Pinterest, LinkedIn, TikTok, etc.
  • Work to deliver best in class media plans with guidance from your manager
  • Work with your manager to review publisher brief responses
  • Refine responses and build your negotiation skills to get to the optimum solution
  • Attend training and apply your knowledge of all Connected Execution/Implementation tools
  • Start to develop your understanding and application of buying principles and processes
  • Take responsibility for managing campaign monitoring and implementation processes 

Client

  • Access your reporting dashboard to review best in class insights to clients
  • Demonstrate your developed learning of delivering against briefed objectives
  • Ensure all relevant Media KPI data is pulling into your client dashboard to enable your team to deliver the best insights
  • Join your manager in meetings with media owners, tech vendors, auditors amongst others to keep abreast of the latest opportunities for your clients 

Commercial

  • Take ownership of any invoice queries ensure they are resolved or managed delivering an ongoing best in class approach to finance management
  • Reconcile a completed campaign to ensure all value has been delivered and client KPIs met.
  • Have a high level understanding of the different products and offerings across the MediaCom business

 
You bring

  • A willingness to learn and desire to challenge yourself
  • Best in class attention to detail and accuracy
  • High levels of energy and a desire to deliver great work
  • A collaborative approach and team player attitude
  • A desire to show you can go above and beyond
  • Passion! You’re keen to learn and develop your understanding