Description

• Working across a diverse and prestigious clients with varying media objectives.
• Have a bird’s eye view as alongside the media planner with budget planning, setting strategy for the account, reporting/insights, implementing best practices, campaign set-ups, working with deep channel experts.
• Mentored by a fun, dynamic and growing team in a big network agency which gives you explosure to learning and understanding tech, platforms and tools for media buying.

• Ensure certifications across social and programmatic platforms.
• Adopted best practices around client structure, platform set-ups, media buying principles and exposure to tech partners.
• Become familiar with Group M’s media buying proposition and processes
• Demonstrate mastery of all platforms and systems which power media buying.
• Receive great feedback from co-workers and client leads as a result of strong communication both internal and external stakeholders

• Build paid media campaigns from scratch with minimal supervision- questioning the brief with the agency teams.
• Been confidently running the operations smoothly, meeting all KPIs, and be assuming the agency relationship management
• Become a trusted advisor through strong justification of recommendations, strong timeline management and delivering outcomes
• Optimize campaign performance across media campaign you’ve set up towards client’s KPI.
• Drive the testing of new betas, platforms and other innovations for the incoming briefs.

• Taken on more strategic responsibility and start to get involved in WIP meetings, attempting to educate and share new features and services
• Assist the team in research, defining strategy to preparing presentation material
• Be able to analyse and provide insights per channel along with the specialist teams
• Active participation in in-channel media strategy.

• Develop and maintain relationships agency partners , specialists and media partners
• Work on strategy development and idea generation for campaigns
• Coordination with various media partners (where applicable) to ensure high executional standards
• Campaign set-ups, optimizations, reporting, analysis, recommendations.
• Develop and present media plans/ documents incorporating goals, recommendations, rationale, ideas and implementation, planning costs and budget splits.
• Manage and deliver to the day-to-day needs of the accounts.
• Develop and delivery necessary reports alongside data teams by providing insights. Reports like media flowchart updates, budget updates, contact reports, competitive, post-campaign reports, in a timely manner.
• Manage, evaluation, question media briefs. Provide smart recommendations from a planning perspective.
• Work with the finance department to ensure all finance processes are adhered to and relevant data is updated.

• Experience in a digital marketing role with a focus on media buying.
• Certification on social platforms and programmatic preferred.
• Builds meaningful relationships with team members and publishers
• Excellent administrative and organisation skills
• Strong attention to detail with high levels of accuracy
• A good work ethic, problem solving and proficient time management skills
• Working knowledge of all Microsoft office software
• Comfortable using Microsoft excel and manipulating dashboards – an analytical mind that is creative as well as data-driven to identify trends/patterns and insights
• Excellent verbal and written communication skills
• Demonstrate genuine curiosity and interest in our client & their business
• Bachelor’s degree required: concentration in advertising, marketing, business administration, and/or communications preferred