Mindshare | Associate Director, Exchange Planning

Media Planning Bangkok, Thailand


Description

Position at Mindshare

Mindshare is an agency of GroupM, the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Associate Director, Exchange Planning to join us.  In this role, you will be responsible for day to day activities on the client(s) assigned. You will be overall in charge of integrated planning and executing. 

At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.

Reporting of the role
This role reports to: Business Director

3 best things about the job:

  1. At Mindshare we stand for Original Thinking - we can credibly say this for several reasons: we were the first global media agency; we took a chance and launched in Asia as opposed to the UK or US; and we were the first start-up WPP ever invested in. We have challenger in our DNA
  2. Client: In this role, you will be working on one of the most exciting categories of industry
  3. Integration: This is a hybrid online and offline role, plus working on social

Measures of success – 
In three months:

  • Present media proposal Independently
  • Independently meet with client
In six months:
  • Independent client management
  • Manage all the things reported to you
In 12 months:
  • Manage all annual review/planning proposal for this client
Responsibilities of the role:
  • Plan, develop, present media campaigns
  • Team management & coach
What you will need:
  • 8+ years working experience in media industry with integrated media planning capability and performance marketing experiences.
  • Familiar with all the planning tools and market analysis, including consumer behavior study, competitors analysis
  • Team management experience
  • Proved client service capability
  • Good presentation and communication skills
  • Being innovative in providing the solution
  • New media trend sensitive
  • Strong thinking habit and proactive
  • Quick learner
  • Open to challenges
  • Presentable appearance
  • Fluent English, both oral and written

More about Mindshare

We were born in Asia in 1997, a start up with a desire to change the media world. Now we are a global agency with more than 7,000 employees in 116 offices across 86 countries, operating as one team - #teammindshare. We believe that in today’s world, everything begins and ends in media. We aim to be our clients’ lead business partner, to grow their business, and drive profitability through adaptive and inventive marketing. We do this through speed, teamwork and provocation and by operating as a network of networks rather than a rigid hierarchy. We create new things and have fun doing it. Whenever and wherever you join us, you open a door to opportunities in any and of all aspects of media, technology and innovation. We will support you, recognize you and reward you, making Mindshare the place where you do the best work of your career. 

Mindshare APAC has won 500 awards in the last year alone, including “Agency Network of the Year 2017” by both the MMA SMARTIES™ and Campaign Asia for the fifth and third consecutive year, respectively. Mindshare is part of GroupM, the media investment management arm of WPP, the world’s leading communications services group. To learn more about Mindshare and our philosophy of Original Thinking, visit us at www.mindshareworld.com and follow us on Twitter @mindshare and facebook.com/mindshareapac and linkedin.com/company/mindshare

About Thailand
 
In a population of 69 million people, Thailand’s mobile penetration is at a whopping 120% with smart phone penetration at 50%. Digital spend has grown 38% year-on-year and most people are now accessing the internet via mobile devices. Bangkok is one of the top Facebook cities in the world and Thailand ranks high in time spend viewing YouTube.

The audience fragmentation, following years of a virtual FTA TV duopoly, is creating huge trading and content opportunities. Thailand is one of the fastest-growing media markets in the region. Those looking for a rewarding and dynamic career in media have no better place to be than Thailand.

GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.