Marketing UI/UX Manager

Management IRONDALE, Alabama


Description

Position at Motion Industries

The Marketing UX Content Manager will wear multiple hats at Motion. Reporting to the Director of Digital Marketing, the UX Content Manager is a left-brain + right brain role centered around the planning, creation, publishing, and distribution of best-in-class digital content. Motion Industries offers an excellent benefits package that includes options for healthcare coverage, 401(k), tuition, reimbursement, vacation, sick, and holiday pay.  

JOB DUTIES

  • Manage client and customer stakeholder interviews to identify and understand user needs and business objectives.
  • Manage the optimization of existing user interface designs.
  • Manage and implement the content creation process, workflows, and documentation.
  • Manage and maintain content calendars, content style guides, web/blog writing best practices, and landing page templates.
  • Works with the SEO team for keyword research to understand customers' needs and search trends, contribute to social media and email strategies with content structures.
  • Manage the digital content team in the creation of landing page layouts, blog articles, video scripts, and other pillar content needs. 

EDUCATION & EXPERIENCE

  • Typically requires a bachelor's degree in a relevant field and seven (5) to ten (7) years as a Web, Graphic Design, or UI-UX Designer and five (5) years of management experience. 

KNOWLEDGE, SKILLS, ABILITIES

  • Design or writing portfolio including website projects (Blogs, Ebooks, Landing Pages)
  • Excellent written, oral, and visual communication skills
  • Current with the latest UX trends, techniques, and technologies
  • Detail-oriented
  • Ability to defend and sell the most appropriate design solution to a client
  • Critical-thinking is a must
  • Customer-centric problem-solving
  • Knowledge of Adobe range of products, including Photoshop, Illustrator, InDesign, XD and Dreamweaver
  • Knowledge of wireframe tools (e.g., Zeplin, Adobe XD)
  • Experience using landing page tools such as Unbounce and WordPress
  • Knowledge of Usability Factors in Human-Computer Interaction

 

GPC conducts its business without regard to sex, race, creed, color, religion, marital status, national origin, citizenship status, age, pregnancy, sexual orientation, gender identity or expression, genetic information, disability, military status, status as a veteran, or any other protected characteristic. GPC's policy is to recruit, hire, train, promote, assign, transfer and terminate employees based on their own ability, achievement, experience and conduct and other legitimate business reasons.