PR Manager (Mat Cover 14 - Month)

Marketing London, UK


Description

Funko Overview

Founded in Everett (US), Funko is the global purveyor of pop culture consumer products, most well-known for its collectible Pop! Vinyl figures. With over 1,000 licenses, Funko has the largest portfolio of categories and items in the pop culture business. Funko’s inimitable designs span: vinyl figures, apparel, plush toys, board and card games, keychains and more. Funko also owns brands including; the innovative Snapsies™ toy, the Japanese inspired Paka Paka, Wetmore Forest and more. With a world renowned in-house production and creative team, the Funko brand will only grow from here!

Funko EMEA Overview

Funko EMEA’s HQ is based in West London’s Hammersmith, UK and its brand-new state-of-the-art distribution centre is based in Coventry, UK. At Funko EMEA, we have a diverse and collaborative culture with a propensity for action whilst always striving to have FUN! To learn more, visit our first-ever European online store www.FunkoEurope.com, check out www.Funko.com and stay in touch on social over at Twitter (@FunkoEurope), Facebook (/FunkoEurope) and Instagram

Loungefly Overview

Born in Southern California, Funko’s subsidiary, Loungefly, is a contemporary fashion brand that designs a wide selection of unique licensed fashion accessories including products derived from Disney, Marvel, Harry Potter, Hello Kitty, Star Wars and more. Hailed by fashion bible Grazia as, “the fan-focused accessory brand”, Loungefly produce coveted and collectible fashion accessories that dedicated fans around the globe are very quick to hunt down. Made from premium materials, products include; backpacks, cross-body bags, cardholders, wallets and purses. Loungefly injects the “Fun(ko)” into every outfit! Keep up to date over at Instagram (@LoungeflyEurope)!

Role Purpose

The PR manager will  manage, plan and execute publicity coverage and strategy across consumer, trade and business media for the UK and Europe, as well as lead on internal communications for the business.

This role reports to the Vice President of Marketing and Business Development, helping deliver increased awareness for Funko across the market to trade and consumers alike. This role works across the organisation with a variety of commercial and non-commercial teams to help achieve desired business results.

  • Develop and cultivate relationships with media owners, influencers and other thought leaders within the relevant sectors as the first point of contact for anyone requiring information on Funko
  • Manage and execute a strong and proactive press office
  • Manage, plan and execute publicity coverage and strategy across consumer, trade and business media for the UK and Europe (UK, France, Germany and Spain as priority)
  • Create, update and manage media lists
  • Maintain and grow key media relationships
  • Order and manage samples to be sent to key contacts and licensors as well as forecast key s requirements
  • Plan and execute key campaign plans around new category and product launches
  • Regular analysis of media coverage as well as key themes and take outs relating to the Funko business
  • Writing and approving compelling copy for externally facing communications
  • Assisting and organising relevant exposure to press at events both trade and consumer
  • Manage and broker influencer activity, alongside the Social Media Manager
  • Manage and broker PR partnerships and sponsorships
  • Lead on trade ad placement and B2B relationships with key outlets
  • Oversee paid media opportunities e.g. advertorials
  • Plan and manage the publicity budget effectively including financial admin
  • Be a brand ambassador and responsible for the growth of Loungefly and Apparel
  • Create internal communication materials including eNewsletters, and monthly reports
  • Monitor publicity statistics and growth via PR-specific tools
  • Lead on new brand launch PR plans with support from the Vice President of Marketing and Business Development and Senior Marketing Manager
  • Support Marketing and eCommerce (FunkoEurope.com) activity with publicity executions
  • Manage agencies across the UK and Europe (when required)
  • Manage licensor PR relationships
  • Manage communications with the US PR Director
  • Lead on admin and nominations for award shows
  • Provide cross departmental support e.g. copy support, take part in relevant Sales meetings
  • Ad hoc tasks depending on business needs i.e. non-PR specific tasks

What You’ll Bring:

  • PR experience ideally within a B2C environment preferably from a consumer products, lifestyle, fashion or entertainment business
  • Established contact base
  • Track record of developing and delivering communications strategy
  • Excellent copywriting and editing skills
  • Exceptional interpersonal and relationship building abilities
  • Fluent English with additional European language skills a plus
  • Effective multi-tasker with excellent prioritisation skills; able to create, drive and execute initiatives to tight deadlines

What Funko Offers

Funko offers competitive salaries and our benefits include 25 days annual leave per year (pro rata), pension, discretionary company bonus and a wide variety of discounts (shopping, food & drink, entertainment and health & fitness) through Perkbox.

 

Funko is an equal opportunity employer. We know that every superhero has a unique origin story and the diversity of these stories enrich what we do. All applicants will be considered for employment without attention to race, colour, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.

 

The above statements are intended to describe the general nature and level of work being performed by people assigned to this classification. They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel so classified. All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed.





What Funko Offers
Funko offers a competitive compensation package with full benefits and a 401(K) plan with matching contributions from the company. Most importantly, we offer a creative work environment with people who love pop culture just as much as you do. Can’t wait to gush about your latest binge? Neither can we! Looking for a place where your favorite pop culture t-shirt will receive the compliments it deserves? We know how you feel!

Funko is an equal opportunity employer. We know that every superhero has a unique origin story and the diversity of these stories enrich what we do. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.