Product Marketing Director, NetSec
About Forescout
We envision a world where every cyber asset is seen, secure, and compliant.
Forescout Technologies, Inc., a global cybersecurity leader, continuously identifies, protects, and helps ensure the compliance of all managed and unmanaged cyber assets – IT, IoT, IoMT, and OT. For more than 20 years, Fortune 100 organizations and government agencies have trusted Forescout to provide vendor-agnostic, automated cybersecurity at scale.
We envision a world where every cyber asset is seen, secure, and compliant.
Forescout Technologies, Inc., a global cybersecurity leader, continuously identifies, protects, and helps ensure the compliance of all managed and unmanaged cyber assets – IT, IoT, IoMT, and OT. For more than 20 years, Fortune 100 organizations and government agencies have trusted Forescout to provide vendor-agnostic, automated cybersecurity at scale.
What You Will Do
As the lead Product Marketer, Network Security you will be the voice of the customer and market to define/ direct how Forescout delivers on relevant network security / zero trust assurance outcomes as well as the adoption of on-premises and cloud-based solutions. Using this insight, you’ll create compelling and differentiated messaging and evangelize it through our marketing and sales efforts and into our analyst community. You will serve as the subject matter expert to our sales, sales enablement, operations and marketing teams and deliver compelling content where required. You are an exceptional product marketer, storyteller and strategist with excellent project management skills and ability to get things done.
• Deliver a compelling value proposition and translate our solution’s vision and its technical concepts to interlock with our platform, ecosystem, and related cybersecurity offering. Clearly articulate Forescout’s strategy, benefits and differentiation.
• Work closely with other product marketers to unify the story of our cybersecurity solutions with the unique capabilities of our network security solution and how it supports segmentation, risk management and threat detection and response.
• Lead the product line’s cross-functional go to market initiatives. Use market and competitive analysis to influence your GTM plans.
• Work with product, sales and fellow product marketers to define buyer / user personas and how our network security solution solves their use cases.
• Partner closely with product teams on product strategy, narrative creation, and product functionality ranking. Drive sales enablement and help scale marketing initiatives.
• Drive awareness by creating marketing assets like demo videos, blogs, emails, content, webinars, web content, and more
• Be comfortable speaking with sellers, customers, analysts and be able to present at industry conferences and events
As the lead Product Marketer, Network Security you will be the voice of the customer and market to define/ direct how Forescout delivers on relevant network security / zero trust assurance outcomes as well as the adoption of on-premises and cloud-based solutions. Using this insight, you’ll create compelling and differentiated messaging and evangelize it through our marketing and sales efforts and into our analyst community. You will serve as the subject matter expert to our sales, sales enablement, operations and marketing teams and deliver compelling content where required. You are an exceptional product marketer, storyteller and strategist with excellent project management skills and ability to get things done.
• Deliver a compelling value proposition and translate our solution’s vision and its technical concepts to interlock with our platform, ecosystem, and related cybersecurity offering. Clearly articulate Forescout’s strategy, benefits and differentiation.
• Work closely with other product marketers to unify the story of our cybersecurity solutions with the unique capabilities of our network security solution and how it supports segmentation, risk management and threat detection and response.
• Lead the product line’s cross-functional go to market initiatives. Use market and competitive analysis to influence your GTM plans.
• Work with product, sales and fellow product marketers to define buyer / user personas and how our network security solution solves their use cases.
• Partner closely with product teams on product strategy, narrative creation, and product functionality ranking. Drive sales enablement and help scale marketing initiatives.
• Drive awareness by creating marketing assets like demo videos, blogs, emails, content, webinars, web content, and more
• Be comfortable speaking with sellers, customers, analysts and be able to present at industry conferences and events
What You Bring to Forescout
• 8+ years of product marketing experience with 3+ years in cybersecurity, ideally including network security and cloud.
• Experience in creating programs and messaging that support both on-premises and cloud-based solutions.
• Deep understanding of zero trust networking, network security, and relevant market trends, competitive landscape and customer requirements
• Ability to work in conjunction with Product Management to define and refine product roadmaps
• Outstanding technical, verbal and written communication skills
• Comfortable with creating and delivering presentations in a range of environments, from industry conferences to customer and industry analyst briefings
• Demonstrated record of working cross-functionally to drive sales, demand generation and overall organization and business success
• Experience and innovative energy to champion successful market and competitive disruption initiatives
• Bachelor’s degree required - Technical degree or equivalent background or equivalent
• Ability to travel
• 8+ years of product marketing experience with 3+ years in cybersecurity, ideally including network security and cloud.
• Experience in creating programs and messaging that support both on-premises and cloud-based solutions.
• Deep understanding of zero trust networking, network security, and relevant market trends, competitive landscape and customer requirements
• Ability to work in conjunction with Product Management to define and refine product roadmaps
• Outstanding technical, verbal and written communication skills
• Comfortable with creating and delivering presentations in a range of environments, from industry conferences to customer and industry analyst briefings
• Demonstrated record of working cross-functionally to drive sales, demand generation and overall organization and business success
• Experience and innovative energy to champion successful market and competitive disruption initiatives
• Bachelor’s degree required - Technical degree or equivalent background or equivalent
• Ability to travel
What Forescout Offers You
• Competitive compensation and benefits – we cover 80% of employee and dependents’ benefits premiums (US only), 401K match, generous PTO policy, and much more
• Collaborative and innovative environment – make an impact on worldwide security while working on the hottest technology
• Leadership that supports and encourages professional growth and development
• Learn more at: www.forescout.com
• Competitive compensation and benefits – we cover 80% of employee and dependents’ benefits premiums (US only), 401K match, generous PTO policy, and much more
• Collaborative and innovative environment – make an impact on worldwide security while working on the hottest technology
• Leadership that supports and encourages professional growth and development
• Learn more at: www.forescout.com
Our Mission - Continuously identify, protect, and ensure the compliance of all cyber assets across the modern organization.
Our Values
• One Team – We all work together, and we all win together.
• Cyber Obsessed – We are curious about technology, and we are innovative and passionate about solving big programs.
• Customer Driven – We listen, we learn, and we make it right.
• Relentless – We're smart, determined, and find a way. We figure stuff out.
• Collaborative, without Ego – No one succeeds alone. We strive to be the humble person that people want to work with.
Our Values
• One Team – We all work together, and we all win together.
• Cyber Obsessed – We are curious about technology, and we are innovative and passionate about solving big programs.
• Customer Driven – We listen, we learn, and we make it right.
• Relentless – We're smart, determined, and find a way. We figure stuff out.
• Collaborative, without Ego – No one succeeds alone. We strive to be the humble person that people want to work with.
Thank you for taking the time to learn more about us.
If this opportunity intrigues you, we would love for you to apply!
If this opportunity intrigues you, we would love for you to apply!
Forescout Technologies is proud to be an Equal Employment Opportunity Employer. We value and embrace diversity, equality, inclusion, and collaboration at the core of our “One Team” philosophy. We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.