Market Access Marketing Manager
Description
- Support the development and execution of comprehensive market access marketing strategies for clients, focusing on all MA ecosystem stakeholders (e.g., payers, hospitals, integrated delivery networks (IDNs), office practice managers, HUBs, specialty pharmacies)
- Conduct access landscape assessments and PSS benchmarking studies to inform strategic recommendations and tactics
- Collaborate with team members and clients to support annual market access brand planning
- Contribute directly to the creation of high-impact marketing materials (e.g., payer value propositions, pre-approval information exchange (PIE) decks, banner ads, brochures, flashcards, formulary kits, patient support collateral)
- Support the medical, legal, regulatory (MLR) submission (e.g., Veeva) and review process for all collateral material as necessary
- Collaborate with other colleagues and share key insights on project execution
- Occasionally support business development efforts by developing high-impact proposals
- 2+ years of MA marketing experience in either a pharmaceutical company or MA agency/consultancy, with a preference for a history of supporting new product launches
- Good understanding of the US healthcare system, payer landscape, and market access dynamics
- Ability to translate MA and clinical concepts into clear, compelling narratives and messages
- Experience with market research, data analysis, and collateral development
- Strong work ethic and ability to multitask across multiple projects and priorities
- Excellent communication, writing, and presentation skills
- Ability to travel occasionally for client and internal interactions
- Bachelor's degree in marketing, business, or related field; MBA preferred
Don’t meet every single requirement? That’s okay! Studies have shown that women and people of color are less likely to apply to jobs unless they meet every single qualification. At Fingerpaint, we are dedicated to building a diverse, inclusive, and authentic workplace, so if you’re excited about this role but your experience doesn’t align perfectly, we encourage you to apply anyway. You may be just the right candidate for this or other roles! Our team of qualified recruiters can match you with the right opportunity. Fingerpaint Group provides equal employment [and affirmative action] opportunities to all applicants and employees. We are proud to recruit qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status, or citizenship status.