Brand/Engagement Strategy Intern

Internships Cedar Knolls, New Jersey

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Description

Position at Fingerpaint Marketing

Launch your career in pharmaceutical and healthcare marketing with Fingerpaint Group's Paint the Way Program. This unique internship experience is designed to integrate you deeply into our teams, delivering real-world impact. This dynamic program offers rising participants an opportunity to contribute meaningfully to client solutions through hands-on and direct team involvement.
 
As a Paint the Way intern, you'll collaborate directly with industry experts, gaining invaluable practical knowledge while contributing to active client projects. We believe in empowering our interns; your ideas and unique perspective will be valued as an integral part of the team.
 
This paid opportunity is open to rising seniors and above, recent graduates, veterans, and those seeking a career change.
  • Duration: 10 weeks, 30 hours per week
  • Schedule: June 9th - August 15th 
  • Location: Primarily remote, with occasional travel required to our Cedar Knolls, NJ office for purposeful engagement. Candidates should be within driving distance of the Cedar Knolls, New Jersey Office

This internship offers a unique opportunity to work with two interconnected teams: Brand Strategy and Engagement Strategy. As a strategic thought partner, the Brand Strategy team provides direction to clients on foundational aspects such as positioning, creative briefs, and creative direction. The Engagement team focuses on bringing the brand to life by determining target audiences, recommending successful tactics, and developing brand plans and omnichannel strategies. The intern will support both teams through research, planning, and client interaction.

Responsibilities: 
  • Conduct research to understand markets, audiences, and trends related to diseases and doctor types.
  • Analyze brand and competitive analysis to mine insights and opportunities for brands
  • Dig through sources and come back with insights.
  • Assist in planning workshops focused on positioning, patient journeys, and tactical planning. (engagement and brand strategy).
  • Support the creation of materials for client meetings and participate in presentations.
  • Review messaging and provide guidance based on brand persona.
  • Contribute to brand planning and omnichannel work.
  • Support engagement work on post-launch projects.
Qualifications: 
  • Curious mind and willingness to ask questions.
  • Ability to confidently take a stab at the work and be open to direction.
  • Collaborative and proactive mindset
 

Don’t meet every single requirement? That’s okay! Studies have shown that women and people of color are less likely to apply to jobs unless they meet every single qualification. At Fingerpaint, we are dedicated to building a diverse, inclusive, and authentic workplace, so if you’re excited about this role but your experience doesn’t align perfectly, we encourage you to apply anyway. You may be just the right candidate for this or other roles! Our team of qualified recruiters can match you with the right opportunity. Fingerpaint Group provides equal employment [and affirmative action] opportunities to all applicants and employees. We are proud to recruit qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status, or citizenship status.

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