Senior Paid Media Specialist (Search, Social & Retail Media) – Hybrid | Prepaid Medicine

Digital Marketing Bogota, Colombia Colombia

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Description

Position at FiltaGlobal Colombia SAS

Location: Hybrid – Bogotá or Medellin. (Office: Tuesday, Wednesday, Thursday).
Schedule: Mon – Thu, 9:00 AM – 6:30 PM EDT | Fri, 9:00 AM – 6:00 PM EDT
About the Company
We are a modern omnichannel agency uniquely connecting data, creative and media to accelerate results for growth marketers. Mile Marker is an agency where content fuels performance, media drives outcomes, and data underpins an engine that eliminates the gaps that slow down enterprise growth marketers. This unified growth engine feeds a learning system within Relay, our open-powered marketing stack, ensuring every impression, message and experience is built for a business outcome.  Mile Marker’s client roster includes FreshPet, DoorDash, Spectrum, Webster Bank, TrueGreen, HelloFresh and Harry’s, among others.
We are a team of strategists, media experts, creatives, innovators and analysts. Over 100 Milers (our humans) strong with hybrid-offices in New York City and San Francisco.
Why You’ll Love Working With Us
  • An indefinite contract that includes all the Colombian government benefits (13th-month salary, unemployment insurance, interest on unemployment insurance, health care service, pension, labor risk administration, 15 vacation leaves per year of service).
  • 2 paid Family Days per year.
  • 3 Paid Time Off (PTO) per year.
  • Private healthcare with dental insurance for the employee and one dependent.
  • Computer will be provided.
  • Member Wellness Program.
What You’ll Be Doing
Mile Marker is hiring a Senior Paid Media Specialist (Search, Social & Retail Media) to run biddable campaigns for brands like DoorDash, HelloFresh, Spectrum and Harry's. You've mastered the mechanics of self-serve platforms and are ready to take more ownership of campaign results.
You'll manage full-funnel campaigns across Search, Social and emerging Retail Media Networks, connecting daily execution with each client's growth goals. You are the bridge between the data and the big picture.
You'll contribute to forecasting, budget allocation and test plans, work with internal teams and clients, and explain the "why" behind performance in clear, confident English.
  • Campaign Strategy: Help develop omnichannel media strategies, contributing to campaign forecasting and budget allocation across Google Ads, Meta and TikTok.
  • Full-Funnel Management: Manage the journey from upper-funnel awareness to lower-funnel conversion, optimizing messaging and bidding strategies for each stage.
  • Testing: Identify and propose A/B testing opportunities, from creative iterations and landing page optimizations to new platform betas.
  • Campaign Implementation: Lead the setup, launch and daily management of campaigns across Search (Google/Bing) and Social (Meta/TikTok), and begin supporting Retail Media Networks such as Amazon Advertising, Walmart Connect and Instacart.
  • Pacing & KPI Monitoring: Oversee daily budget pacing and KPI monitoring across multiple accounts, ensuring high standards of execution and precision.
  • Analysis & Reporting: Analyze CPA, ROAS and CAC to understand not just what happened but why, translate complex data into clear narratives for internal and external stakeholders, and assist with tracking and attribution setup.
What You’ll Bring
  • 2–3+ years of hands-on experience managing biddable media campaigns, in an agency or high-growth brand environment, ideally with US accounts.
  • Platform Expertise: Deep proficiency in Google Ads and Meta Ads Manager (required).
  • Performance & Brand Balance: Strong understanding of how to balance Direct-to-Consumer (DTC) performance goals with brand health objectives.
  • Data-Driven Mindset: You instinctively dig into the data to solve problems and find efficiencies.
  • Spreadsheet Skills: Advanced Excel/Google Sheets skills (pivot tables, VLOOKUPs).
  • Client-Facing Communication: Advanced/C1 written and spoken English, with strong presentation skills and the ability to stay calm and clear when explaining results to clients.
  • Team Support: Experience or strong interest in guiding junior planners or interns. Prior people management is not required.
Bonus Points For
  • Experience with Retail Media: Amazon Ads (e.g., Sponsored Products), Walmart Connect and Instacart.
  • Current Google Ads and Meta Blueprint certifications.
  • Familiarity with Google Analytics, Looker Studio or Supermetrics.
  • Experience managing six-figure monthly budgets for US-based brands.
  • Background in DTC or ecommerce accounts.
  • Experience reviewing or mentoring junior team members' work.
Ready to Apply?
We’re excited to meet you. Click Apply, upload your CV, and complete our brief questionnaire. Want to fast-track your application?
Connect with Martin Sanchez at [email protected]

#FiltaCareers

Disclaimer

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

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