Performance Marketing Executive - Paid Search

Customer Marketing London, United Kingdom


Description

This role will give you exposure to key stakeholders within the industry, involvement in some exciting new projects (marketing automation and optimisation) and the opportunity to work in a flat structure and a supportive and motivated team.

We are looking for a Performance Marketing Executive, either from an analytical or programming background looking to get into Performance Marketing or experience working in Paid Search channels. This is a great opportunity to join our fast-growing and diverse digital team at a stage where you can really make a difference.

What you’ll do:

  • You will Manage large Paid Search campaigns (Adwords, Bing …) spanning multiple markets and languages, from conception to execution
  • You will get stuck into the nitty gritty parts of SEM, such as writing ad copy and identifying new keyword
  • You will work with a team of developers to automate marketing processes and scale up our campaigns (Adwords scripts, in-house solutions,…)
  • You will update reports and provide analysis around ROI, campaign performance, purchasing patterns and website traffic to optimise all campaigns
  • You will analyse performance and understand the details and effectiveness of each campaign.
  • You will drive independent optimisation plans through analysis of data sets.
  • You will localise campaign approach based on day to day market observation and in line with local brand campaigns and promotions.
  • You will adopt a continual ‘test and learn’ approach to all performance marketing activities
  • You will assist with all other Performance Marketing projects as necessary

Who you are:

  • You are passionate about analytics or able to demonstrate a passion for ecommerce marketing especially Paid Search.
  • If you are experienced in Paid Search you have a proven track record of running successful Paid Search campaigns (from conception to execution)
  • You are relentless when it comes to attention to detail.
  • You are exceptional at problem solving, quantitative and analytical skills with practical experience.
  • You have the ability to analyse and draw insights from large data sets.
  • You have the ability to clearly articulate complex challenges and solutions.
  • You are an Excel ninja, comfortable with complex reports, formulas and pivot tables, and not afraid of spending a lot of your time in spreadsheet
  • You have knowledge and exposure with databases (SQL, Bigquery, Microsoft Access), and programming (python, php, …) is a plus
  • You have excellent verbal and written communication skills
  • You are flexible, approachable attitude
  • You have the ability to work to deadlines in a fast paced environment
  • You are a dedicated team player