Director, HCP Engagement
Description
Evolus is a performance beauty company with a customer-centric approach focused on delivering breakthrough products. We are seeking an experienced and driven Director, HCP Engagement to join our Marketing Team. As an innovative member of the commercial team and a resourceful thinker, you will proactively develop initiatives focused on increasing HCP awareness and engagement with Evolus’ expanding portfolio of products.
The successful candidate will have experience leading a team, working in a multi-faceted high-paced matrix environment, strong communication and collaborations skills, taking ideas from inception to completion, ability to work on multiple tasks simultaneously and work under pressure, is a self-starter and able to accomplish objectives and tasks on time and within budget.
Key Responsibilities of the Role:
- Manages a cross-functional team, focused on specialized HCP events and initiatives
- Accountable for high-profile customer programs, developing strategy, business rules, and operational excellence while ensuring alignment with sales and marketing goals
- Designs corporate HQ customer / new prospect meeting strategy and partners with sales on post meeting follow up plan and effectiveness analysis
- Identifies, develops, and maintains relationships with established and emerging “Key Opinion Leaders” in the aesthetics industry, driving increased opportunities to introduce Evolus and its portfolio of offerings
- Leads yearly KOL analysis project and develops communication and engagement plan based on project outcome
- Responsible for developing and executing society meeting strategy, sponsorship support and booth presence.
- Supervises management of exhibit vendor, exhibit transportation, installation, dismantle, booth staffing, and on-site coordination
- Develops exhibit booth activation plans to drive traffic and product engagement with conference attendees
- Builds strong relationships with society personnel/board members
- Identifies conference podium speakers and provides appropriate Evolus product related information
- Facilitates networking opportunities with current customers and prospects at key external meetings and conferences.
- Responsible for partnering with the sales team and organizing purpose driven 1:1 KOL/customer meetings with executive leadership team members
- Implements analytics reporting of HCP engagement initiatives
- Works collaboratively with internal stakeholders and builds strong relationships with marketing, sales, medical affairs, legal, regulatory, compliance and agency partners
- Attends conferences and conduct field travel to ensure frequent touch points with aesthetic providers
- Maintains industry awareness regarding market trends, competition, product acceptance and new product launches and indications
- Effectively manages multiple budgets
Skills and Qualifications
- Bachelor’s Degree or higher
- Experienced people leader
- Minimum 7 years’ experience in marketing or sales (aesthetic industry is preferred).
- Strong project management, communication and presentation skills required
- Ability to effectively interact with all levels of executive management
- Ability to effectively engage with customers in a professional and compliant manner
- Self-starter, able to collaborate with others to accomplish objectives
- Ability to set priorities and handle multiple tasks with a high level of efficiency, with minimal supervision
- Receptivity to feedback – welcomes and acts on feedback and displays humility
- Navigates ambiguity – positively and proactively reacts to and manages ambiguous or unclear situations
- Strong creative and conceptual thinking skills
- Strong problem resolution skills
- Financial/budgetary experience
- Ability to travel up to 50%. Evenings, overnight, weekends as required
Leadership Skills:
- For this role, we’re looking for a leader who is:
- Excellence Focused
- Optimistic
- Collaborative
- Open and Authentic
- Action Oriented
A Few Other Items Worth Mentioning:
- Office location – Newport Beach, CA (Hybrid Tuesday - Thursday onsite)
- This position reports directly to the Vice President of Professional Education and Strategic Marketing
Compensation & Total Rewards
The expected pay for this position is $200,000 to $250,000 annual salary + annual incentive compensation. Your actual base salary will be determined on a case-by-case basis and may vary based on several considerations including but not limited to role-relevant knowledge and skills, experience, education, certifications and more.
We offer more than just a paycheck, and your base salary is just the start! Stay happy and healthy with our competitive suite of medical, dental and vision benefits to help you feel your best and be your best. We also provide those benefits you shouldn’t have to worry about, from employer covered life insurance to short-term disability. Take advantage of the 401k match offered by Evolus and let us invest in your future. You may also be eligible for new hire equity and long-term incentives in the form of RSUs, stock options, and/or discretionary bonuses. We offer mental health and wellbeing resources for you to develop skills to find your calm, boost your confidence, and show up as your best self in work and life. Travel or relax and come back feeling refreshed with our flexible paid time off program for exempt employees and a paid time off accrual plan for non-exempt employees. Did we mention the holiday soft closure between the Christmas and New Years holidays? We have that, too. Additional perks include regularly catered team meals at our Evolus Headquarters, a fully stocked kitchen (Kombucha & Coffee included), and the opportunity to join an organization where our values of Grit, Impact, Fun, and Transparency are displayed daily.
Evolus takes pride in being a company on the forefront of innovation, while being committed to conducting its business with the highest degrees of integrity, professionalism, and social responsibility. We are also committed to complying with all laws and regulations that apply to our business. Employee welfare is no different. Here at Evolus, we don’t just work together, we’ve built a culture of inclusion! Because of this, you’ll find yourself immersed in an environment that not only promotes respect, collaboration and team building, but a community too. And that’s just the tip of the iceberg. Join our team and see for yourself! EOE M/F/D/V. For more information, please visit our website at www.evolus.com