Data Science Executive (Entry Level)
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About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.
WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com
About EssenceMediacom: A Leading WPP Media Brand
EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.
Role Summary and Impact
EssenceMediacom Analytics & Insight houses all of the data, effectiveness, insight and technology specialists within EssenceMediacom. The team has one purpose – to ensure the best use of data within media planning.
Our Analytics & Insight team is crucial for our client’s success by delivering a data-driven approach to media strategy, planning and activation with an emphasis on accountability and innovation. This unit also empowers & guides the wider EssenceMediacom network on their own transformative data journey.
An integral part of Analytics & Insight is our Data Science and Modelling team which specialises in marketing analytics. Here, we are committed to building connections along clients’ business journey to ensure they can make the right decisions to optimise their business performance. We do this using a vast range of analytical techniques which are bespoke for each business question and client.
Our areas of expertise span market mix modelling, budget setting and allocation, forecasting, brand equity modelling, launch volumetric studies and conjoint to name but a few. Our primary focus is on getting insight out of data and analytics in order to provide recommendations for clients that are realistic, relevant and above all actionable. We are a team of 60+ experts, working across more than 25 clients in the UK and globally. We analyse over £600m of communications spend each year, covering 15% of UK media spend which means we are the leading experts in our field.
Our areas of expertise span market mix modelling, budget setting and allocation, forecasting, brand equity modelling, launch volumetric studies and conjoint to name but a few. Our primary focus is on getting insight out of data and analytics in order to provide recommendations for clients that are realistic, relevant and above all actionable. We are a team of 60+ experts, working across more than 25 clients in the UK and globally. We analyse over £600m of communications spend each year, covering 15% of UK media spend which means we are the leading experts in our field.
The Data Science and Modelling team is structured into three specialist areas, across which all projects are delivered. Projects are led by the client team who specialise in exceptional client relationships, understanding client business needs and ensuring analytic projects are delivered that make a real world difference to our client’s businesses. The Data team are crucial for ensuring the data required for our analytics is collected, processed and maintained to industry leading standards, ensuring we have the best possible data to inform the modelling and deliver insights that make a real difference. The Modelling team are the technical experts with regards MMM and other analytical methods that are not only statistically robust but intuitive, effective and efficient. Each of the teams work seamlessly together to provide our clients with marketing leading and insight led analytical outputs.
The Data Science and Modelling team is based in 3 locations in the UK: London, Manchester and Leeds.
We’re looking for an Analyst to join our Data Science and Modelling team and help deliver marketing analytics projects for some of our UK and global clients. Analysts are key members of the Data Science and Modelling team and you will gain experience across all elements of the analytical project process from data collection and processing, modelling and client deliverables.
You will have the opportunity to work closely with colleagues in all three specialisms within the Data and Modelling teams, and various account groups within the agency, helping to action our findings.
Following a successful screening call you will be invited to an in-person assessment on Wednesday 11th June 2025.
On joining the team, you will first undertake a full and comprehensive training programme covering all areas of expertise and knowledge required for the successful delivery of marketing analytics projects. It will cover all stages of an analytics project and is a mix of key learning and practical tasks. This training programme will last 1 month following which you will then be embedded within the Business Science team itself.
From Mia in the team: “The cocoon training programme was really useful and ensured that I was very well prepared when starting project work. I felt confident in all of the necessary technical areas and also had an in depth understanding of the media industry. The team who provided the training were amazing and I always felt supported by them.”
Responsibilities of the role:
- Working on projects using statistical analysis to measure the effect that marketing activity has on sales
- Significant responsibility working across all aspects of a given project
- Working closely with clients and various account groups within the agency
- Preparing results presentations
Skills and Experience
At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:
- Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
- Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
- Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
Skills needed in this role:
- Degree in Economics, Maths, Stats, Sciences or other numerical subject (2:1 or above)
- Knowledge of R or other programming language, via own learning or academic experience
- Academic experience of time series statistical modelling and/or other approaches to data analysis
- High numeracy with the ability to convert analysis into real world actionable solutions
- Good knowledge of Excel, common statistical packages (Eviews, SPSS, R, etc.) and PowerPoint
- Ambitious, determined and self-motivated
- Keen interest in media and marketing
Life at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising.
We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
Please note this is a UK based role and requires individuals to have the right to work in this location
Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.
While we appreciate all applications received, only those candidates selected for an interview will be contacted.
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