Analytics Manager

Data, Analytics & Insight
London, England

Description

Analytics Manager, ITV & Tesco

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

About EssenceMediacom: A Leading WPP Media Brand

EssenceMediacom:

EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.

Role Summary and Impact

EssenceMediacom’s Analytics & Insight team houses all of the analytics, effectiveness and insight specialists within EssenceMediacom. The team has one purpose – to ensure that every media planning decision is fuelled by the best data and insights available.

Our Analytics & Insight team is crucial for our client’s success by delivering a data-driven approach to media strategy, planning and activation with an emphasis on accountability and experimentation.

An integral part of Analytics & Insight is our Campaign Analytics team. Campaign Analytics focuses on how we will measure and learn from a specific campaign or activity’s performance. Campaign Analysts lead the design and implementation of experiments, ensure that in-campaign learnings make their way to activation teams to inform optimisation decisions and generate insightful post campaign analysis that helps advance our clients’ learning agendas.

Skills and Experience

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

  • Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
  • Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
  • Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

 

About You:

  • A thirst for learning about technology, trends, media, people, brands and the industry
  • Experience in marketing with a focus on analytics – role would be ideally suited for a very media savvy analyst or a very analytically focused planner
  • Detailed media, marketing and measurement knowledge across all channels
  • The ability to convert analysis into real world actionable solutions
  • strong client facing skills, with the ability to explain complex analysis clearly and simply
  • Excellent knowledge of Excel, common econometrics packages and PowerPoint
  • A creative problem-solving mentality focused on providing robust, pragmatic solutions to adhoc client questions
  • Ambitious, determined and self-motivated

  

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.  

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.

 

While we appreciate all applications received, only those candidates selected for an interview will be contacted.

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