EssenceMediaCom Careers - Group Head

Group Head - Ecommerce

Bangalore - Floor 4, 29, India

Description

^{About WPP Media}

^{WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.}

^{WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com}

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

Be Extraordinary by Leading Collectively to Inspire transformational Creativity.

Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.

Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

^{About Essencemediacom : A Leading WPP Media Brand}

^{EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve. EssenceMediacom is seeking a Group Head-Ecommerce with 5-6 years of work experience who will be responsible for managing the e-commerce media planning & execution for one of the largest CPG clients in India, managing e-commerce campaign operations and execution across marketplaces like Amazon, Flipkart etc. He/she will work as part of an integrated offline + digital team that manages the entire media strategy, planning & deployment mandate for the client in the India market. He/she will lead all campaign operations and reporting across Amazon, Flipkart and other digital platforms in collaboration with internal client team at EssenceMediacom & also the digital + e-commerce team POCs at the client end}

^{Reporting of the role}

^{This role reports to the Director-Ecommerce}

^{3 best things about the job:}

^{1. Opportunity to work with one of the fastest growing industry}
^{2. Culture of learning, opportunities, creativity, and teamwork}
^{3. Opportunity to work with some of the biggest brands across industries}

^{In this role, your goals will be:}

^{In Three months:}

^{You will be able to get a decent grip on the business that you are supporting}
^{Work closely with partners/ marketplaces to build plans, AOPs’ & pitches}
^{Develop and advice on campaign strategies for clients across marketplaces, platform and properties, in accordance with brand goals}
^{Ensure consistent and efficient planning, execution, analysis, and optimization of campaigns as per brand’s objectives to ensure stellar customer experience}
^{Review performance of key metrics against set goals, benchmarks and previous performance}
^{Work closely with the internal stake holders / subject matter experts / channel intelligence team to ensure comprehensive e-commerce approach for both media & non- Media}
^{Identify trends, benchmarks and best practices}
^{Support new business pitches and onboarding}
^{Maintain P&L to ensure profitability and optimum utilization of resources for concerned cluster.}

^{In Six months:}

^{You will have started making significant business impact through your understanding, knowledge, and initiatives}

^{In Twelve months:}

^{You would have successfully accelerated this vertical in the agency}

^{What your day job looks like at WPP Media :}

^{Drive eCommerce sales through effective and efficient campaigns}
^{Ensuring Client success on listing new products and campaigns}
^{Coordinate with teams across the group on content, execution of brand and e-commerce activities}
^{Mapping trends, reviewing and advising client on campaign success on ecom}
^{Capitalise on the latest marketing opportunities on ecom sites}
^{Support in managing operations for new projects}
^{Gather key insights for performance improvement, developing marketing programs/campaigns}
^{Prepare and present budget and forecast reports}
^{Basic knowledge and understanding of other channels -Amazon/ FK/ marketplaces}

^{Minimum qualifications:}

^{Bachelor’s degree}
^{6-8 years’ experience in Ecom. Experience preferable at brand side or private label at ecom markeplace.}
^{Any experience on platform search on ecommerce sites is a plus}
^{Sound knowledge of prevailing procedures and ways of working in e-commerce & overall Digital marketing}
^{Unmatched supervision, research, and troubleshooting skills.}
^{Exceptional consulting and quality assurance abilities}
^{Exceptional presentation and communication skills}
^{Analytical, organized and detail-oriented}
^{Collaborative partner, even tempered in a deadline-driven environment}
^{Assertive and collaborative with ability to motivate others to succeed}

^{Must haves}

- ^{Prior experience of working with eCommerce Marketplace platforms or brands handling marketplace media or media agencies handling performance marketing on marketplaces}
- ^{Expertise and thorough understanding of e-commerce business and media landscape}
- ^{Prior experience of handling Search, Display & DSP ads}
- ^{Hands On with MS Excel, Amazon Pi, Flipkart Brand Insights and respective ad platforms}
- ^{Good to have - prior experience of handling client/ brand relationships, Planning & Strategy exposure}

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.  

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

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Group Head - Ecommerce

Group Head - Ecommerce

Description

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