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Implementation & Activation Executive
Apply NowDescription
Overview of the Role
In your role you will be responsible for negotiating and purchasing of media. Activities include
plan development and investment maintenance; working with Strategy & Planning to
develop recommendations for client campaigns; tracking all aspects of campaign (i.e.
authorizations, specifications, reports, buy changes, etc.); collaborating with Insights team on
reporting and analysis to benchmark and value reporting; and managing relationships with
media partners.
With our deep industry expertise, we navigate the ever-changing media landscape to
create meaningful connections. Our commitment to transparency and accountability drives
best-in-class results for our clients. Leveraging our exceptional relationships to keep our finger
on the pulse of all things Media.
Key Relationships
Internal Departments: Collaborate closely with your client team, including client leads,
comms planners, strategy leads the Implementation & Activation Executive team and other agency and group departments to manage expectations and collectively deliver the strongest outcomes for
clients.
Media Owners: Establish strong relationships with our media partners at a Sales Executive and
Assistant level.
External: Establish a deep understanding of our client’s business and build strong relationships
with creative agencies.
Role responsibilities
• Engage with our media partners to build knowledge of the media landscape and
understanding of core media principles and the capabilities of each media
touchpoint.
• Engage with internal product teams including GroupM proprietary solutions teams to
ensure you have an understanding about their offerings and relevance to our clients.
• Activate approved media plans, ensuring campaign deliverables are met
consistently, across all touchpoints.
• Book, load, confirm, traffic, optimise, track and post analyse client media campaigns.
• Support the construction of insightful and progressive post analysis reports.
• Responsible for ensuring all financial and compliance processes are followed with
100% accuracy, including bookings and loadings, account queries and monthly
proforma checks.
• Seek to find, communicate, and implement improvements in all aspects of the role.
• Dedicate time to self-learning through reading industry publications, research papers
and online courses (including GroupM University and MFA)
• Provide clear guidance and instruction when teaching & helping others.
• Openly communicate and collaborate with all internal key stakeholders on delivery
and reporting regularly.5
• The role involves the application of specialist technical skills and relative autonomy of
decision making. It is not a position to which any industrial award applies.
The experience you will need to perform this role
• Practical knowledge of the media landscape
• Relevant experience in Media or Marketing
• High level technical skills in organization, communication, problem solving, strategic
thought, proactive management.
• Demonstrates a clear understanding of clients business, category & challenges
• Keeps abreast of key market and media trends, developments or changes that will
impact any buying performance & proactively communicates these to the client
• Demonstrates knowledge of relevant media partners across each field - has
awareness of relevant assets and how they can be used in a media strategy
• Able to write & provide comprehensive Media Briefs to media partners using our
templates
• Can challenge and negotiate with media owners
Apply now and send your CV via the link!