EssenceMediacom | Marketplace Executive

Sydney, Sydney


About EssenceMediacom 
EssenceMediacom is GroupM’s newest and largest agency.  We are building the agency of the future by combing Essence’s performance, data, analytics, and creative technology DNA with Mediacom’s scaled multichannel audience planning and strategic media expertise. 
 Our promise is to deliver breakthrough thinking for brands and our people. This means reinventing how brands interact with customers to take advantage of the opportunities of the new communications economy. In doing so, building a breakthrough culture and career opportunities for our people. 
We have an enviable client roster of local and global business which includes adidas, AirBnB, Bayer, CBA, Dell, Google, Mars, Myer, NBCUniversal, nib, World Vision Australia, PlayStation, The Coca-Cola Company, and Uber, and will be responsible for more than $1bn in Australian media billings. 
Role Summary: 
  • Single client focus on large Australian retailer, Myer
  • Implementation executive for key offline channels, with a specialty in OOH & Radio
  • Responsibilities include briefing media partners, negotiating value, signing contracts, loading activity into SMD, campaign performance tracking prior to campaign live date and campaign performance post campaign.
  • Responsible for assisting in training and development of Marketplace Coordinator when required.
  • Assisting Marketplace coordinator on post campaign reporting and PCRs
  • Day to day relationship with Myer, creative agencies and media partners managing expectations across the board
  • Supporting Marketplace Director on any client requests, or internal requirements (eg TV Reach Curves, CPTs/CPMs, forecasting & actuals, channel recommendations/costing exercises, AQX, Roy Morgan)
  • Media Plan management (inclusive of any requirements to OOH Matrix)
  • Co-lead on final checks for invoicing and ensuring 100% financial accuracy on the account
  • Supporting Marketplace Director in seasonal deals for Myer: Media Approach & Recommendation, Briefs to Media, Analysis & Negs Outcomes deck
  • All campaign reporting and SMD loading is managed by the respective coordinators on the team. 
  • Strong organisational foundation, needing someone who has high attention to detail and comfortable with project management.
About the role: 
You are an enthusiastic learner, keen to understand the ‘why’ and always looking for smarter, more efficient ways to do things. You work well in a team and will also have the flexibility to work autonomously. As a Marketplace Executive you are responsible for ensuring that you are using data, technology, and tools to deliver best in class media thinking. 
What will make you stand out 
  • You are learning to self-motivate to deliver the best for your clients and team.
  • You live and breathe a positive attitude and focus on team as opposed to individual success
  • Understands what it takes to build solid relationships with internal team members, media owners, tech vendors, data providers.
  • Quick to learn industry tools.
  • Curious to understand how to take data and apply it to your plans.
  • Keeps up with the latest industry news, trends, and developments.
  • Gets excited to build connected systems that deliver against business solutions.
  • Understand the importance of the finance process.
  • Demonstrates an understanding of good presentation skills.
  • Is organised and structured and has the ability to manage workflow deliverables.
  • Demonstrates an established understanding of all media channels; their strengths and weaknesses
More about you 
  • Prior agency experience and a keen interest in offline channels – particularly OOH, Radio and TV also desirable.
  • Puts the clients’ interests first, focus on their business outcomes linked to KPIs rather than media opportunities.
  • Is always proactive and provide ideas without being asked.
  • Shows excellent attention to detail.
  • Has a point of view, not afraid to challenge clients/internal team to achieve a better outcome.
  • Understands the importance at developing long term meaningful relationships.
  • Knows how to communicate with clients, understand their interests and hobbies.
  • Understands that change is a constant in the media industry and makes every attempt to adapt.
  • Is developing expert knowledge in managing project workflow.
  • Has an advanced understanding of core media planning principles.
What we can offer you 
  • Complete learning agenda and guaranteed support to get you up to speed with EM and Myer ways of working
  • Our ‘Strive’ flexible working policy
  • Learning and Development Academy
  • WPP Global Employee Discounts
  • Reconnect Program (work in our offices overseas)
  • Industry leading parental leave
  • Birthday leave, Summer days, Culture initiatives across the year
  • DE&I program
Apply now and send your CV via the link! 

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