Description

Core purpose of the job

As Chief Strategy Officer for EssenceMediacom China, you will be tasked with driving the product and profile of the agency. Ensuring that EssenceMediacom delivers best-in-class strategic plans that push the boundaries of communications will require you to win the trust of senior clients, while raising the capabilities of the planning teams across all categories. Likewise, by elevating the team’s strategic capabilities and winning the trust of senior clients, you will in turn drive EssenceMediacom’s profile across the industry as marketing leading.

3 best things about the job:

1. Create the New: this job is about driving end-to-end innovation and you will play a key role in developing media industry.
2. Culture of Collaboration: EssenceMediacom is the “Breakthrough” agency at which you will have the opportunity to work with diverse, best-in-class experts who enjoy working together and learning from one another
3. Visibility and Mentorship: operates as a fully integrated account, making this an opportunity to leverage every single touchpoint you can imagine your sandbox.

Position of the role

You will report to the EssenceMediacom China CEO.

Responsibilities of the role:

Integrated strategy working with digital and traditional planning teams – bridging the gap to build a culture of connected planning

• Maintain an in-depth knowledge of client businesses and ensure integrated and digital strategies align with brands business objectives and needs. 
• To plan and develop ideas for “media first” innovations and build capability in strategy. 
• Update client and internal team on new developments in tech, content, strategy
• Leverage data (digital and otherwise) for the benefit of overall integrated planning
• Be bold; defend and stand your ground in terms of ideas internally and externally.
• Collaborate with core planning teams to ensure optimal integration of solutions in the overall brand plans, ensuring deployment of best-in-class digital implementation across brands. 
• Grow team’s strategic capabilities and develop sound long term strategic plans for all the key brands. 
• Trusted advisor not just to the client, but for internal touch-points in the local market. Work closely with the core team on all the reports, digital trainings/workshops. 

Tasks & Measurement

In three months:

• Confidently articulate client portfolios and business propositions

• Understand and identify opportunities to influence change to drive better planning across the integrated teams within the agency
• Build relationships with the key decision makers at client side and within the company

• Taken solid ownership of the integrated strategic product and built an understanding of how this can best benefit your clients  
• Defined a clear optimization and innovation roadmap for clients

In six months:

• Motivated, coached and uplifted client teams to create work that drives significant business impact for the clients.
• Identified strategic mentees within the client teams and developed dedicated growth plans
• Be well recognized by key clients by demonstrating thought leadership in terms of strategic planning across categories
• Aligned key stakeholders internally and client’s side on integrated strategy together with the client leaders from agency.

What you will need:

• Able to positively provoke senior clients, up to CMO / CEO level
• Excited by the challenge of wining new business
• A confident leader, with experience building and managing teams
• Focused on how our strategies can accelerate digital transformation through an integrated understanding of the journey
• You are hands on with select key clients, acting as a trusted partner
• A thought leader, focused on promoting the Wavemaker point of view with the wider industry
• Experienced at navigating matrix organizations and collaborating across brands

More about EssenceMediacom 

We are a global communications agency leading with breakthrough thinking, building explosive growth for brands, and helping our clients see the bigger picture. Our daring global network of 10,000 influencers help our clients breach traditional boundaries in media, uncover novel ideas, and unleash exponential growth. EssenceMediacom challenges conventional thinking to build, propel, and supercharge our clients’ businesses at scale and lead our industry in critical areas such as diversity, equity, inclusion, and sustainability.   

EssenceMediacom understands that our people are tasked with big goals: building breakthrough growth for brands and leading with breakthrough thinking in our industry. Our people are at the heart of this work because their ideas will enable us to decode the intersections of people, content, and technology to bring our aspirations to life. Our success is down to our eclectic, diverse, and talented people.  

EssenceMediacom is a place for us to grow our careers and expand our horizons. EssenceMediacom is committed to building an agency culture that supports our people, puts diversity at the forefront of our operations, and creates opportunity for all. This collective culture will be our “new power” where ideas are freely exchanged, and collaboration is actively encouraged in a place where you can innovate in our hyperconnected world.   

About China

GroupM is the world’s leading media investment company responsible for more than $63B in annual media investment through agencies Mindshare, MediaCom, Wavemaker, Essence and m/SIX, as well as the outcomes-driven programmatic audience company, Xaxis. GroupM’s portfolio includes Data & Technology, Investment and Services, all united in vision to shape the next era of media where advertising works better for people. By leveraging all the benefits of scale, the company innovates, differentiates and generates sustained value for our clients wherever they do business.

GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.