Manager, Content
Description
- Supervise and manage the content team
- Collaborate with marketing leadership to ensure content needs are understood and appropriately prioritized
- Develop, edit, and curate digital content for multi-channel experiences including blog posts, video scripts, and infographics
- Implement SEO and GEO best practices across the content marketing team
- Analyze content performance, web traffic, SEO and GEO to inform ongoing content strategy, present results to leadership
- Work in conjunction with VP, Brand Marketing to ensure content, tech stack, production processes, and departmental collaboration align with overall strategy
- Ensure all delivered content is categorized and tagged appropriately, and targeted for relevant channels
- Develop, maintain, and manage the execution of annual editorial calendar
- Assign content responsibilities to support team members and freelancers as necessary, and ensure deadlines are met
- Identify opportunities for content usage and promotion across departments
- Proofread all content
- Monitor emerging trends and propose appropriate content formats for audience and message
- Provide expertise and input on the development and execution of the content strategy
- Act as a resource and mentor to members of the team
- BA/BS degree in English, Journalism, Public Relations, Communications, or equivalent relevant experience
- 8+ years’ experience editing and producing multimedia content as part of a creative or marketing team, as well as channel-specific knowledge
- Working knowledge of current, effective marketing techniques including SEO is required
- Able to create compelling message for targeted personas and journeys
- At least 1 year of supervisory experience
- Experience working in financial services or technology sectors a plus
- Excellent verbal, written, and interpersonal communication skills
- Strong editorial skills
- Working knowledge and expertise in SEO and GEO, especially in the areas of keyword research and application, strategy, and tracking
- Exceptionally organized and detail oriented
- Able to work effective across departments to support all aspects of a project
- Nimble and able to juggle multiple tasks and keep all content projects moving forward and deadlines met
- Team oriented, collaborator, and open minded to ideas, feedback and suggestions that add value
- Thrives in a culture of high quality and continuous improvement that values learning, responsibility and commitment
The salary range for this position is $89,000 - $120,000; commensurate salary to be determined based on skills, professional background and expertise. This position is also eligible, pursuant to applicable eMoney policies, for the annual bonus program, retirement contributions, health insurance, sick leave, parental leave and paid time off.
At eMoney Advisor, our mission is to help people talk about money. Founded in 2000, it’s the only wealth management system that offers transparency, security, mobile access, and superior organization. Our award-winning, web-based services and resources are designed to amplify advisors' value to their clients. Today, we serve more than 109,000 financial professionals and support over 6 million end clients.
At eMoney, we create and nurture a culture that values diversity and inclusion, which enables our employees to thrive and do their best work. Different ideas, perspectives, and backgrounds inspire a stronger and more creative work environment that delivers better results.
eMoney is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status.