Senior Salesforce Marketing Cloud Developer
Description
Salesforce Marketing Cloud Developer
The Marketing Cloud Developer is responsible for understanding business requirements and delivering high-quality technical solutions that empower the Marketing teams to utilize the Marketing Cloud automation platform.
This position will support our customers with building custom queries, email templates, amp script-based dynamic templates, automation jobs, and building out comprehensive customer journeys.
Responsibilities:
- ● Create SQL-based query activities for audience segmentation, reporting, and data extracts
- ● Email & Cloud Page Coding
- ● Provide Front-end HTML and javascript & HTML coding in support of Cloud Pages; ideally,help move to template-based emails
- ● Code Ampscript in support of complex dynamic emails
- ● Integrate with external systems both incoming and outgoing
- ● Familiarity with SSJS + Automation Studio to make API calls
- ● Experience in Automation Studio for file imports inclusive of encryption/decryption
- ● Provide REST support for leveraging SFMC web service to:
- ● Trigger communications, journeys, and automation
- ● Transfer data into journeys and data extensions
- ● Retrieve data from extract tables
- ● Understand SFMC REST web service
- ● Familiar with Salesforce connectors (marketing for service/SFCC cartridge)
- ● Work with Predictive Intelligence / Einstein
- ● Setup new algorithms
- ● Guide developers on tagging
Requirements:
- ● 3 years or more hands-on experience designing and developing strategic solutions via Salesforce Marketing Cloud
- ● Salesforce Marketing Cloud Administrator experience
- ● Proficiency with Salesforce Marketing Cloud development is desirable
- ● Contact Builder relational data model configuration
- ● SQL-based query activities for audience segmentation, reporting, and data extracts
- ● Designing and creating automation via Automation Studio
- ● Content Builder dynamic email creation
- ● REST support for leveraging the Marketing Cloud web service to transfer data into journeysand data extensions
- ● Build triggered sends, journeys, and automation
- ● Landing page and web form creation via Cloud Pages
- ● SMS Text campaigns via MobileConnect in Mobile Studio
- ● Proficient in Ampscript, Javascript, HTML, and CSS
- ● Strong client service and project management skills; in particular, must have the ability tocommunicate with both business and technical individuals effectively
- ● Ability to rapidly learn technical and business concepts
- ● Ability to provide technical leadership and guidance to team members
- ● Ability to present technical concepts to technical and business audiences
- ● Commitment to high-quality work and timely deliverables
- ● Proficient written and verbal communication skills
- ● Keeps apprised of industry & digital trends as well as platform enhancements and appliesthis knowledge to business strategy
- ● Validating solution components and providing solution walkthrough with stakeholders
- Desirable:
- ● Marketing Cloud Certifications
- ● Knowledge of Data Cloud