Communications Director

BRAND Redwood City, California


Description

Crystal Dynamics, a part of the Square-Enix family and the studio behind the award-winning Tomb Raider franchise, is constantly on the hunt to add even more top-tier gaming talent worldwide to our family. We pride ourselves on attracting and developing the best of the best to craft the most exciting projects in gaming. Our 25 years of development experience, as well as our studio’s combined AAA game industry pedigree, has established us as one of the premier studios in the world today. Come and make us even better! Crystal Dynamics is headquartered in sunny Redwood City, CA, just south of San Francisco and north of San Jose.

Benefits for this full-time position include a competitive salary, 100% employer-paid medical, dental, and vision insurance options and 20 days of paid time-off. You also receive free access to a well-appointed 50,000’ foot athletic club (complete with a rock climbing wall and pool!), an impressive on-site cafeteria with food options for every palate, a gorgeous natural campus by the Bay and discounts on all of Square-Enix’s games and goodies.

Job Summary:

Crystal Dynamics is seeking a Communications Director to oversee brand communications efforts for the award-winning studio and its industry leading brands. They will be responsible for developing and driving the communications strategy across North America and Europe, working closely with global public relations, social media and influencer teams to support campaign priorities and goals. 

Reporting to the Sr. Brand Director, this leader will work closely with the studio brand team to craft product-defining positioning and key messages, as well as drive global campaign planning.  In addition, this person will be the primary liaison between the studio and the global regional communications team. 

Responsibilities:

  • Serve as a brand champion for Crystal Dynamics’s games portfolio.
  • Collaborate with PR, Influencer and social media teams globally to plan and execute best-in-class communications campaigns
  • Craft the global communications strategy, as well as product positioning, key messages, Q&As and FAQs.
  • Manage communications content calendar, oversee asset creation and timely delivery to communications groups.
  • Identify studio spokespersons and oversee media training, develop game demos and allocate talent resources for press events.
  • Collaborate with global PR, social media and Influencer teams on the planning and execution of press events, trade and consumer shows.
  • Establish brand guidelines in partnership with marketing leadership
  • Manage studio approvals for PR materials.
  • Enhance the Studio brand to support talent acquisition.
  • Develop, monitor and measure key metrics and KPIs to measure the impact and effectiveness of our campaigns.

Qualifications and skills:

  • BA/BS in Public Relations, Marketing, Communications, English or Journalism preferred
  • Minimum of 4-6 years of related Public Relations focusing on video games, consumer products or entertainment
  • Excellent verbal and written skills.
  • Detail-oriented, self-directed skills including ability to manage multiple tasks and projects simultaneously, including adaptability to fluid and last-minute changes
  • Experience working across international business units. Strong cultural and interpersonal skills.

 Crystal Dynamics is an EOE and M/F/D/V Employer.