Global SEO Strategist

Marketing Arlington, Virginia


About CrowdStrike

At CrowdStrike we’re on a mission - to stop breaches. Our groundbreaking technology, services delivery, and intelligence gathering together with our innovations in machine learning and behavioral-based detection, allow our customers to not only defend themselves, but do so in a future-proof manner. We’ve earned numerous honors and top rankings for our technology, organization and people – clearly confirming our industry leadership and our special culture driving it. We also offer flexible work arrangements to help our people manage their personal and professional lives in a way that works for them. So if you’re ready to work on unrivaled technology where your desire to be part of a collaborative team is met with a laser-focused mission to stop breaches and protect people globally, let’s talk.

About the Role

The Global SEO Strategist will support international growth by identifying search opportunities in select markets, driving online demand, and increasing CrowdStrike’s search visibility across multiple geographies. The Global SEO Strategist will perform technical audits and keyword research, write optimized website copy and develop and maintain relationships with regional marketing teams. Success in this role requires a desire to learn all things digital, a natural hunger for driving results, and expert knowledge of the best practices around technical and international SEO. 

Responsibilities

  • Define and execute international SEO roadmap and initiatives 
  • Prioritize international markets for optimization and monitoring
  • Manage SEO content creation - including, but not limited to onsite, blog, and video
  • Research technical issues and troubleshoot site performance issues that impact SEO performance 
  • Communicate SEO best-practices to regional stakeholders and company at large in a clear and approachable way
  • Stay up-to-date with current optimization factors and algorithm changes by working closely with our internal teams and agencies
  • Monitor competitor SEO metrics (ranks, inbound links, content topics, formats, and distribution, social media exposure, on-page optimization, etc.)
  • Update and run monthly reporting across multiple international web properties for all tactical aspects of SEO from keyword analysis to technical audits and content creation 

What You’ll Need 

  • 5-7 years B2B marketing experience with proven experience in SEO
  • Solid understanding of international SEO and demonstrated experience developing SEO strategies for different regions and languages
  • Ability to confidently navigate and interpret data from Google Analytics, Google Search Console, and Google Tag Manager
  • Hands-on experience with leading SEO tools, including Semrush, web crawlers (e.g. Screaming Frog or Sitebulb), Ahrefs
  • Experience making recommendations for, and tackling issues regarding, canonicalization, pagination, redirects, sitemaps, crawl budget
  • Strong project management skills and the ability to interlock with regional marketing teams
  • Continuously evolving knowledge of algorithm and SERP updates, as well as SEO trends and best practices
  • Exceptional attention to detail, ability to handle competing and/or tight deadlines
  • Knowledge with Content/Web Management Systems, specifically in Wordpress
  • Demonstrated ability to make a case for SEO projects by framing technical concepts in a manner that non-SEOs can easily digest

Bonus Points 

  • UX research, testing, and optimization experience 
  • Knowledge using mark-up languages like HTML to create user-friendly webpages 

Benefits of Working at CrowdStrike:

  • Market leader in compensation and equity awards
  • Competitive vacation policy
  • Comprehensive health benefits + 401k plan
  • Paid paternity and maternity leave, including adoption
  • Flexible work environment
  • Wellness programs
  • Stocked fridges, coffee, soda, and lots of treats

We are committed to building an inclusive culture of belonging that not only embraces the diversity of our people but also reflects the diversity of the communities in which we work and the customers we serve. We know that the happiest and highest performing teams include people with diverse perspectives and ways of solving problems so we strive to attract and retain talent from all backgrounds and create workplaces where everyone feels empowered to bring their full, authentic selves to work. 

CrowdStrike is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex including sexual orientation and gender identity, national origin, disability, protected veteran status, or any other characteristic protected by applicable federal, state, or local law. 

 
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