Business Development Representative

Marketing Kitchener, Canada

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Description

Position:            Business Development Representative
Location:           Kitchener, Ontario - Hybrid
Experience:       1-2 years Business Development or Retail Sales Experience
Division:            OTTO by Rockwell Automation

About OTTO by Rockwell Automation

OTTO by Rockwell Automation is a global leader in autonomous technology for material handling inside manufacturing and warehouse facilities. With over five million hours of production experience, OTTO autonomous mobile robots (AMRs) are trusted in mission-critical operations for some of the world’s most recognized brands. OTTO Motors was recognized as one of Fast Company’s Most Innovative Robotics Companies of 2023. For more information, visit ottomotors.com.

OTTO by Rockwell Automation was acquired by Rockwell Automation effective October 2023.  Rockwell is a global technology leader focused on helping the world’s manufacturers be more productive, sustainable, and agile. With more than 28,000 employees who make the world better every day, we know we have something special. Behind our customers – amazing companies that help feed the world, provide life-saving medicine on a global scale, and focus on clean water and green mobility – our people are energized problem solvers that take pride in how the work we do changes the world for the better.

About the Job

You will be accountable for qualifying inbound leads, cold calling, networking, and other methods of producing interest from potential customers. You will design persuasive communication plans to qualify prospects into potential customers. You will work directly with marketing, technical staff, sales executives, and sales management to ensure that you are providing a high-quality experience for all prospects and helping interested organizations understand how to use OTTO in their business. 

Responsibilities and Duties:
  • Manage, qualify and nurture the inbound lead flow to determine if they meet the appropriate qualification criteria to be transferred to the sales team
  • Collaborate with marketing and sales to develop outbound lead generation campaigns and design lead capture and nurture processes
  • Generate demand by building targeted lists for outreach
  • Manage relationships leads that are being nurtured
  • Provide feedback on the quality of leads being generated regularly. Collaborate with the team on how quality can be improved.
  • Follow-up with the sales team on converted leads to track status and quality of the leads as they move through the sales cycle for intelligence on quality and conversion rates
  • Own lead data Accuracy in systems
  • Report on key metrics on a regular basis that measure the effectiveness of the process.
  • BDRs are evaluated on the number of qualified leads they move through the pipeline
  • Research and cultivate an accurate perception of the organization’s mission and goals
  • Attend industry functions, including conferences and association events, and contribute information and feedback on upcoming market trends
Requirements
  • Bachelor’s degree
  • 1-2 years of BD or Retail Sales Experience
  • Excellent verbal and written communication
  • Consistent positive and professional attitude
  • Ability to handle pressures and meet deadlines
  • Excellent time management and organizational skills
  • Obsessive attention to detail and data accuracy
  • In-depth knowledge of the industry and current events
  • Working knowledge of Lead generation process and implementation of those processes in a technology stack (Salesforce.com a must)
At OTTO by Rockwell Automation, we are committed to building and supporting a culture of diversity, inclusion, and accessibility. We hire the best talent regardless of race, color, creed, national origin, ancestry, disability, marital status, age, veteran status, sex, sexual orientation, gender identity, and expression. If you require special accommodation to complete any portion of the application or interview process, please contact 1-800-301-3863.

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