City of Kitchener Careers

Digital Media Specialist

(Temporary Full Time for approximately 12 months)

Competition Number

2024-525

Job Code

1033

Posting Date

November 28, 2024

Closing Date

December 11, 2024 (at 6:00pm)

Job Status

Temporary Full-Time

The City of Kitchener is a vibrant and dynamic city of approximately 292,000, in the heart of southwestern Ontario. As the largest municipality in Waterloo Region, Kitchener continues to be poised for development and growth, enhancing its reputation as a leader in city-building and innovation, with nationally recognized strategies to build its neighbourhoods, its digital infrastructure and its diverse economy.

The City of Kitchener is WHERE you want to work! Learn more about the top reasons to join us:

Why work at the City of Kitchener

Position Overview:

We are seeking a dynamic individual to join our team of creative professionals. Our team works collaboratively to share information, engage the public, and promote various city programs, services, and enterprises.  

If you excel in a fast-paced, high-volume, and customer-centric environment where creativity is not just encouraged but essential, and if you possess exceptional social media skills, video content creation abilities, and innovative thinking, all while being impeccably organized, we want to hear from you!

Responsibilities:

• This role involves coming up with creative and effective social and digital media marketing campaigns and initiatives. You'll also oversee our corporate social accounts, creating posts and responding to comments and questions from our followers.  

A day in your life can include: 

• Monitoring our social media accounts to respond to questions or requests from followers 
• Creating and building paid digital media campaigns that help internal customers reach their goals 
• Reporting on the effectiveness of digital media campaigns using analytic tools 
• Working with team members to collaborate on graphics, video production and campaign planning 
• Writing easy-to-understand and engaging content for social media posts, responses and campaigns 
• Monitoring and evaluating commentary and conversation on social media channels, online resources and websites to find information to assist with managing potential or actual issues  
• Updating website content using a content management system 
• Performs other related duties as assigned.

Requirements:

• With a 3-year degree/diploma, you will have 2 to 4 years related experience. The ideal applicant will have the following: 
• Excellent verbal and writing skills, including experience in writing for online audiences 
• Proven experience of social media, online communications and digital media best practices (e.g. content creation, social media tools, video, website, analytics, etc.)  
• Up-to-date knowledge of current trends in digital marketing and social media 
• Website content management experience, a bonus if you have experience using iCreate and Form Builder 
• Demonstrated experience with implementing digital and social media ad campaigns using Facebook, X, Instagram, Google and other online platforms  
• Strong customer service skills with the ability to collaborate with internal customers and translate ideas into digital media strategies and creative concepts  
• Knowledge of issues management and crisis communications best practices to create and post-digital media content 
• A people-first approach to providing excellent customer service to meet the needs of our followers 
• Ability to support and project values compatible with the organization and participate as an effective team member

• Reliable with a good attitude and employment record

Note: All interested applicants are encouraged to apply. In the event there is no successful applicant with the stated level of education and experience, other applicants will be considered if a combination of their education and experience meets the following pre-determined equivalency:

• 2-Year Diploma (or 2-Year Specialized Post-Secondary Program) with minimum 4 years related and relevant experience OR
• 4-Year Honours Degree with minimum 1 year related and relevant experience

The City of Kitchener is committed to an equity-driven, inclusive, accessible, and barrier-free recruitment and selection process, and to ensuring our workforce reflects the full diversity of the community we serve. We welcome applications from Indigenous, Black, racialized and 2SLGBTQ+ persons, as well as other equity deserving groups.

We will accommodate the needs of applicants under the Human Rights Code and Accessibility for Ontarians with Disabilities Act (AODA) throughout all stages of the recruitment and selection process. Please contact Human Resources at [email protected], or 519-783-8081 to make your needs known, so that we can support your full and equal participation throughout the hiring process.

We appreciate the interest of all applicants. Only candidates whose skills, experience and qualifications meet the requirements of the position will be contacted.

Please note that as per Human Resources Policy HUM-HIR-110, "Employment of Relatives of Staff Members and Elected Officials":

"The immediate relatives of staff of the Human Resources Division, all Directors, General Managers, or the Chief Administrative Officer and Elected Officials shall not be employed by the City in any capacity.

The immediate relatives of all other Management personnel shall not be employed where such employment would be:

1. within the same Department in the case of permanent full-time, temporary full-time and part-time classifications.

2. within the same Division in the case of students."

Department

Corporate Services

Division

Corporate Communications and Marketing

Union Affiliation

CUPE 791

Number of Positions

1

Hours of Work

35 hours per week, Monday to Friday

Location

Initial Location

City Hall 

City

Kitchener

Compensation

Salary Range

$71,959 - $89,950 annually

Grade/Band

8