Impact Services Consultant

Cision US Chicago, Illinois Beltsville, Maryland


Description

Position at Cision US

IMPACT Services Consultant 
Cision US Inc
Chicago, IL or Beltsville, MD

Overview:
Cision's IMPACT product team is looking for an Impact Services Consultant to lead the successful adoption of Cision IMPACT, guiding customers through the people, process and technology facets of their IMPACT onboarding. You will work across customer-facing teams to ensure that a customer’s experience on IMPACT exceeds their expectations. As an IMPACT Service Consultant, you will deeply understand the customer’s business objectives and regularly engage with stakeholders across a cross-functional and geographically dispersed team to ensure IMPACT is helping them achieve their PR goals.

Qualifications:

  • Thorough understanding of Local Market and National campaign media planning
  • 1-3 years media planning experience
  • Bachelor's degree required
  • Proficient in Excel, PowerPoint, Outlook and Word
  • Strong writing and presentation skills
  • Attention to detail and media-math knowledge

 

Plusses:

  • Working knowledge of media-related software packages
  • Start-up marketing experience

 

Day-to-day:

  • Develop, present and execute strategic media plans with Cision's product, IMPACT, based on client marketing objectives and the use of agency media research tools across multiple campaigns simultaneously
  • Create and maintain client's media plans, flowcharts, buying guidelines, budget summaries, testing plans, performance results analysis, and plan delivery
  • Analyze campaign performance data and report on the impact of marketing programs including optimization strategies across all channels on weekly/monthly/quarterly/annual basis
  • Effectively communicate and collaborate with various clients and internal departments to ensure client goals are met and plan parameters are adhered to
  • Manage market research and competitive analysis
  • Construct POVs on new and relevant advertising opportunities in written and verbal form

40% - Strategic Planning

40% - Client Success

20% - Analysis/Reporting