Product Marketing Intern (Costa Mesa, CA- Hybrid)
Description
Internship Description
Our internship program is designed to create an environment of learning for the intern. Our program consists of two parts. The initial portion of the program includes completing some specialized projects within the student’s area of study. These projects are well defined and outlined with specific outcomes that allow the student to apply classroom knowledge in a real work environment. The second project will be a joint project with other interns enabling them to work as a cross functional group to solve a company issue of their choice.
Candidates must be available for 7 consecutive weeks during the summer months, dates to be determined.
Responsibilities
In this position the Product Marketing Intern will aid in brainstorming, researching and developing LED lighting products for major retailers under our KODA brand. Alongside the rest of the PMM team, you would execute go-to-market strategies and help manage content creation for the brand for our digital channels. Being customer focused and innovative, you will be supporting the team to help bring next generation products to market while doing so in an ethical and fun way! Some of the specific responsibilities include the following:
• Conduct interviews, surveys, and online research of our consumers to identify industry trends and
innovative product ideas.
• Create a new product or promotion launch digital marketing campaign for our kodabuilt.com website and
social media channels
• Aid in the new product design process by completing research, design briefs and communication with
design teams to help create innovative products
• Work with cross-functional teams including digital, product design, product managers and art to aid in
the completion of ongoing projects and initiatives.
Major
Marketing, Commerce or Business Admin undergraduate degree
Application Process
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.