Senior CRM Executive

Marketing & Communications London, United Kingdom


Description

The role
We are looking for a CRM Executive or Senior CRM Executive to join our team. 
We are responsible for our customer communications and marketing automation across the customer lifecycle. We operate across a range of marketing channels but have a particular expertise in email.

Who are we?

Our mission is to build the place where small businesses get the funding they need to win. 
We do this by uniting cutting-edge data and technology to deliver an unbeatable customer experience. With a decade of expertise under our belt, we've built a game-changer of a platform that's reshaping the landscape of SME lending. Say goodbye to lengthy applications and hello to lightning-fast decisions! In just minutes, SMEs across the UK can get an instant decision, giving them access to affordable funding in a flash. 
99% of businesses are small businesses! And in most cases aren’t given the finance they need to grow. We’re here to change that because the world needs small business.
Want to learn more? 
  • We have a huge impact on the businesses that borrow through our platform, the communities they serve and the overall economy (last year £6.9bn of GDP generated). You can read our full Impact Report here: https://www.fundingcircle.com/uk/impact 
  • To see what our customers think, visit our Trustpilot page: https://uk.trustpilot.com/review/fundingcircle.com 
  • And we’re still evolving! With over a decade leading the industry with our award winning core loans offering we are now well on our way to solving more SME finance challenges transforming into a multi-product lending platform. 
What will you be doing?
  • Leading the development and build of CRM projects and communications to support a range of lifecycle stages for our products. You are likely to be working to drive applications, support funnel conversion, gather insights on customer experience, deliver onboarding or offboarding as part of the role
  • Working with CRM stakeholders, analytic and data partners to define our audience segmentation approaches and contact strategies for both manual and automated campaigns
  • Measuring results, proposing optimisations and making change happen - this is more than a campaign delivery role and you will have scope to reform and improve our customer messaging approaches
  • The opportunity to lead one of our products CRM processes and take ownership
  • Proactively problem solving, identifying and confidently mitigating any risks, issues or control weaknesses that arise in your day-to-day
What we’re looking for 
  • A growth mindset, you’ll be driven, smart and able to think on your feet
  • Email marketing channel know-how (2+ years) with a strong sense of how to deliver CRM campaigns ‘hands on’ via an ESP or customer engagement tool - knowledge of at least one platform is essential and some knowledge of HTML is preferred
  • A solid understanding of the data requirements of a CRM campaign and the challenges that lie therein
  • Appreciative of creative and an ability to create thoughtful customer messaging
  • An interest in SME business finance and the ability to connect with the product types and thought patterns involved in the sector

 

Why join us?

 

Our Circler proposition is designed to support employees both in and out of work, and it is anchored around four pillars: Health, Wealth, Development & Lifestyle.

 

We are committed to being full-time hybrid; three days from home for which we will help support your home working set-up and two in the office where you can take advantage of our free barista and subsidised lunches through JustEat. We support flexible working arrangements so please speak to our recruitment team if this is something you’d like to learn more about.

 

A few highlights:

 

  • Health: Private Medical Insurance through Aviva, Dental Insurance through Bupa, MediCash, free access to online therapy sessions via Spill and exclusive discounts with Hertility for reproductive health support.
  • Wealth: Octopus Money Coach, free mortgage advisor partnership and discounts across numerous retailers through Perks at Work. 
  • Development: Learning allowance and full access to LinkedIn Learning.
  • Lifestyle: Wellhub, Electric Car Scheme and more! 

 

And finally, we have enhanced all of our parental leave policies - we actually won the AltFi Award for Diversity, Equity and Inclusion Initiative of the Year 2022 for our Partner Leave policy. You can read more here: https://www.altfi.com/article/10158_the-altfi-awards-2022-here-are-the-winners 

 

Research shows that some people are less likely to apply to jobs unless they meet every single criteria. At Funding Circle we are committed to building diverse teams so please apply even if your past experience doesn’t align perfectly with the requirements. You might just be the perfect addition to the team!

 

Want to Build The Incredible? We’d love to hear from you.