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The Acquisition Marketing Manager will create, manage, report, and optimize search engine marketing campaigns (SEM), product listing ads (PLA), and product feeds using Google Ads, Google Merchant Center, Microsoft Advertising, Display, Social Digital Campaign and Microsoft Merchant Center to reach revenue, store traffic, and ROI targets. The Acquisition Marketing Manager will create, manage, report, and optimize mobile app acquisition campaigns using Bodybuilding’s tracking through MMPs and various mobile partner networks.
The Email Marketing Lead will be responsible for developing and coding dynamic, complex, and error-free emails that successfully render across all clients, browsers and devices. This role will assist in gathering and analyzing data to drive strategy around promotional broadcast campaigns as well as lifecycle and retention efforts. They will also be expected to consistently find new opportunities across both email and mobile app communication to increase the efficiency and dynamic nature of all customer communications, utilizing data within the user profile to leverage relevant personalization whenever possible. The person in this role will also collaborate with teams to identify opportunities for creating A/B tests and providing relevant post-test analysis. This role will also work with third-party platforms, integrating tools and technology into the ESP to deliver a best-in-class inbox experience.
Bodybuilding.com is the world’s largest online sports nutrition retailer, offering its visitors over 12,000 products, over 25,000 articles, 9,000 plus videos and a robust social network with over 1.5 million members all designed to help our visitors achieve their health, fitness and appearance goals! Employees have ranked us as one of Idaho’s Best Places to Work for 4 straight years!
Our Mission:
We aspire to make fitness simple, accessible and convenient to empower all people to change their lives
Job Summary: Video Editor is responsible to execute on-time creative projects using cutting edge techniques and storytelling methods resulting in company branded and strategic aligned results. This role will function under the general oversite of the Sr Lead Editor with extensive latitude to exercise independent judgement in the execution of duties.
