Innovation Marketer
Description
Job Success Profile
Innovation Marketer
Buckman is a privately held, global specialty chemical company with headquarters in Memphis, TN, USA, committed to safeguarding the environment, maintaining safety in the workplace, and promoting sustainable development. Buckman works proactively and collaboratively with its worldwide customers in pulp and paper, leather, and water treatment to deliver exceptional service and innovative specialty chemical solutions to help boost productivity, reduce risk, improve product quality, and provide a measurable return on investment. Buckman is in the middle of a digital transformation of its businesses and focused on building the capabilities and tools in support of this.
Location
- Memphis, TN, USA
Language
- English
Travel
- 25%
Objective of the Position
Buckman is seeking an Innovation Marketer to play a pivotal role in shaping market strategies and driving the commercialization of groundbreaking technologies. The position will closely work with R&D leaders to identify market patterns, segment needs, macro trends and help translate market insights into innovation priorities. This role is ideal for early-career professionals with a STEM background and an MBA, who possess strong leadership skills and a passion for fostering innovation. The Innovation Marketer will be instrumental in ensuring new products meet market needs and deliver substantial business growth.
Key Responsibilities
- Conduct marketing analysis and gather business intelligence to align with Buckman’s core strategies
- Perform competitive business analysis to identify opportunities and threats
- Discover and validate the value hypothesis for new technologies; develop pricing strategies based on market insights
- Motivate and align with senior business leaders to initiate innovation projects
- Serve as a co-leader in global innovation projects, ensuring effective communication and collaboration among stakeholders
- Prepare comprehensive business cases and financial estimates for innovation projects
- Collaborate with cross-functional teams to ensure seamless project execution and stakeholder alignment
- Design methods and metrics to verify technology value through field-scale market trials
- Generate detailed value documentation and case histories; monitor progress and adapt strategies to meet defined goals
- Partner with sales and business teams to establish and achieve impact goals for new technologies
- Plan and execute the global launch of new technologies, ensuring successful market adoption
- Drive innovation culture
Qualifications
- Bachelor’s degree in a STEM field (Chemistry or Chemical engineering preferred)
- MBA from an accredited institution or nearing completion of an accredited MBA program
- Leadership aptitude and ability to work collaboratively with cross-functional teams
- Initiative taker and change maker
- Industrial experience is a plus but not required
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