Sales Manager

Sales Fort Myers, Florida


Sales Manager 

Job Summary:

Fort Myers Broadcasting Company in beautiful Southwest Florida has an immediate opening for a dynamic Sales Manager to lead our Spanish Sales Division which consists of four Television stations (Univision, UniMas, Estrella & Azteca) and three Radio stations (97.7 Latino, 97.3/95.7 Maxima & 94.1 La Raza).  We are looking for an energetic, outgoing, results driven professional to lead and grow our team of experienced professionals.  Candidates should have the ability to work in a fast-paced environment and handle multiple challenges simultaneously.  Candidate must also be able to take initiative and make decisions without daily guidance.  This is an amazing opportunity to grow with a well-established private company.


Job Responsibilities:

Set the overall tone for the local sales department by providing exemplary leadership in accordance with mutually agreed upon sales goals and priorities

Clearly define account executive performance expectations and measurement processes to assure account executives efforts and attention will lead to achievement of those expectations.

Conduct one-on-one meetings and quarterly strategy meetings with each Account Executive.

Develop relationships with our clients and key prospects via frequent visibility. This includes being active in the sales process, getting out on sales calls and entertaining clients.

Assist in accurately forecasting revenue throughout the year & exceed quarterly & annual forecasts.

Manage, alongside the National Sales Manager, inventory and rates to maximize station revenue and achieve and exceed revenue goals.

Meet and exceed our departmental goals for Revenue, Market Share and New Business.

Communicate effectively with other Managers and Supervisors.

Perform other duties as assigned by management.


Experience Requirements:
Ideal candidate has a minimum of 3 years broadcast sales management experience.


Qualifications Requirements:

Must be fluent in both English and Spanish.

A creative mind with proven ability to generate revenue for the company and advertisers.

The ability to analyze issues thoroughly in order to make sound business decisions and solve problems effectively.

Ability to communicate effective and persuasive sales presentations.

Understands how to communicate effectively and build strong internal and external relationships..

Has a history of achieving budgets.

Is a skilled negotiator and problem solver.

Has a passion to build and maintain strong client relationships.

Has a track record of success in new business development.

Has an excellent understanding of how to price effectively and manage inventory.

Takes full ownership of local budgets and revenue goals and is constantly developing strategies to overachieve.

Takes pride in being extremely well-organized and always prepared.

Have strong verbal and written communication skills.

Is highly computer literate in all Microsoft Office products and ideally has experience with Wide Orbit.


Bachelor's Degree or Equivalent Experience Preferred

Southwest Florida is often praised as being one of the healthiest and happiest places in the world with miles of white-sand beaches and a dynamic community. Broadcast Center is an Equal Opportunity Employer and we are a drug-free and smoke-free environment.