Sales Manager

Sales Fort Myers, Florida


Position at Fort Myers Broadcasting Company

Sales Manager 

Sales Manager Job Summary:

Fort Myers Broadcasting Company in beautiful, sunny Southwest Florida has an immediate opening for a dynamic Sales Manager to lead our Spanish Sales Division which consists of three Television stations (Univision, UniMas & Estrella) and three Radio stations (97.7 Latino, 97.3/95.7 Maxima & 94.1 La Raza). We are looking for an energetic, outgoing, results-driven professional to lead and grow our team of experienced professionals. Candidates should be able to work in a fast-paced environment and handle multiple challenges simultaneously. Are you able to take initiative and make decisions without daily guidance? Then this Sales Manager position is an amazing opportunity to grow with a well-established private company.

Job Responsibilities:

  • Provide exemplary leadership for the local sales department.
  • Define account executive performance expectations and measurement processes to ensure efforts will lead to achieving goals.
  • Motivate and encourage the sales team to ensure quotas are met.
  • Conduct one-on-one meetings and quarterly strategy meetings with each Account Executive.
  • Develop relationships with our clients and key prospects via frequent visibility, including active participation in the entire sales process, getting out on sales calls, and entertaining clients.
  • Assist in accurately forecasting revenue throughout the year & exceeding quarterly & annual forecasts.
  • Manage inventory and rates alongside the National Sales Manager to maximize station revenue and achieve and exceed revenue goals.
  • Take ownership of local budgets and revenue goals and constantly develop strategies to overachieve.
  • Continue to meet and exceed our departmental goals for all Revenue, Market Share, and New Business.
  • Collaborate effectively with other Managers and Supervisors to develop sales quotas and strategies.
  • Perform other duties as assigned by management.

Required Skills/Abilities:

  • Fluent in both English and Spanish.
  • Innovative thinking with proven ability to generate revenue for the company and clients.
  • Strong analytical skills resulting in sound business decisions.
  • Effective problem-solving.
  • Persuasive Presenting Skills.
  • Established Internal and External Relationship Building. 
  • Proven history of achieving budgets.
  • Skilled negotiator. 
  • Passionate about building and maintaining long-term client relationships.
  • Successful track record in new business development.
  • Excellent understanding of how to price effectively and manage inventory.
  • Highly organized and well-prepared.
  • Strong verbal and written communication skills.
  • Excellent sales and customer service skills.
  • Proficient in all Microsoft Office products and ideally has experience with Wide Orbit.

Experience Requirements:

An ideal candidate has a minimum of 3 years of broadcast sales management experience.


Bachelor's Degree or Equivalent Experience Preferred


Full-time new hires: Eligible to participate in all Company benefit plans, including:

  • Health, Dental, Vision Insurance, and HSA 
  • Eligibility for company-paid benefits such as life insurance & EAP and employee-paid benefits such as short- and long-term disability
  • PTO – Earned on Accrual Basis
  • Company-Paid Holidays
  • 401(k)


Southwest Florida is often praised as being one of the healthiest and happiest places in the world with miles of white-sand beaches and a dynamic community. Broadcast Center is an Equal Opportunity Employer and we are a drug-free and smoke-free environment.