Web Merchandiser

eCommerce/Internet Meriden, Connecticut


Description

Merchandise presentation on the Bob’s Stores and Eastern Mountain Sports websites is a primary driver of both e-commerce and retail business results. The Web Merchandiser owns the online presentation of their assigned categories, from where the product resides in the webstore to influencing when and how it is featured in marketing campaigns.  This role marries customer insights with merchandising and content strategies to satisfy customer intent while maximizing business results. The Web Merchandiser manages a regular influx of new products, and delivers enhancements to categorization, faceting, sorting and ranking that drive product conversion.

The person in this role has a daily impact on what customers see, how they decide whether to click through to purchase, and how much time / money they spend on the site.   Though this position is collaborative in nature, the online merchandiser is directly responsible for funneling customers to the best products for their needs.

Essential Job Functions/ Responsibilities 

  • Merchandise new products daily and restructure existing product merchandising to accommodate optimal site performance, sales and promotions.
  • Create and maintain an assortment architecture and visual presentation that maximize selling opportunities.
  • Manage product faceting and attributes to optimize customer experience.
  • Maintain acute awareness of the business context, including customer intent, competitive pressures, and internal variables (i.e. assortment strategies, branding objectives, stock position, pricing, deliveries, site performance, etc.).
  • Manage independent communication with eCommerce, Content and Marketing partners to ensure assortments, promotional activities, and customer communications lead to desired business results.
  • Use analytics suite (Google Analytics) to track site experience, product performance, and campaign effectiveness, guiding ongoing improvements to merchandise presentation and performance.
  • Stay current on trends among direct competitors and best-in-class e-commerce sites.
  • Continually seek out opportunities to improve processes and methods to work smarter and deliver results.

Preferred Job Requirements

Candidates who live in CT, NY, NJ, PA, NH, RI, MA, ME and FL.  This is a remote position.

Previous Work Experience:  1+ years’ experience with online retail merchandising and analytics.

Education:  Bachelor’s degree.

Computer Skill:  Adept with Microsoft Office functionality, savvy with analytical reporting tools (i.e. Google Analytics), proficiency in Google Suite (Gmail, Google Drive), understanding of e-commerce software applications and an aptitude for learning new software programs and applications.

Abilities:  Passion for understanding and driving customer interaction, online merchandising and business results.  Attention to detail and an affinity for solving puzzles.  Desire and ability to work at both strategic and tactical levels.  Critical thinking skills supported by an understanding of e-commerce data analytics and their applications.  Exhibit a balance between independence and organizational savvy that can get things done in an ever-changing, fast-paced environment.   Utilize sound project management methodologies. Experience juggling multiple projects at once, setting schedules and prioritizing. Possess an intuitive ability to connect to the target consumer.

Here is what we offer you...

We are committed to providing a diverse benefits package designed with options to help satisfy all the health care needs of our full-time employees and their families.  Some of our best benefits come with our culture. We’re fun! We’re fast! We’re casual!

Our benefits package includes:

  • Medical, dental and vision plans
  • Group term life insurance – Company paid
  • 401(k) savings plan
  • Paid holidays
  • Paid vacation days
  • Paid sick time
  • Flexible Spending Accounts
  • Health Savings Account
  • Short-Term Disability – Company paid
  • Long-Term Disability – Company paid
  • Employee Assistance Program
  • Voluntary benefits such as Pet Insurance and Critical Illness coverage

We are an equal opportunity employer. We know that the more diverse our workplace is, the more creativity and perspective we will have as a company. We offer a dynamic career opportunities and generous employee discounts.