Market Access Strategy Director
Description
The Market Access Strategy Director leads global market access strategies that influence coverage and reimbursement, identifying trends and enabling a favorable reimbursement ecosystem for novel diagnostics.
The role evaluates product attributes, healthcare value drivers, and reimbursement landscapes to support development of reimbursable products and optimal go-to-market positioning.
It collaborates with medical affairs, marketing, and R&D to ensure products demonstrate medical necessity and value. The role also anticipates evidence needs (HEOR/RWE), develops payer value narratives, assesses global reimbursement environments, and defines overall market access strategy (covered populations, evidence strength, pricing rationale).
Additionally, it builds and leads a market access “community of practice” to upskill teams and support local reimbursement success globally.
Position Duties
1. Upstream (Reimbursable Products from Inception)
- Evaluate reimbursability early in product development and recommend enhancements for payer attractiveness
- Define PICO scenarios with medical affairs and marketing
- Represent Market Access in cross-functional product development teams
- Contribute to evidence generation strategy aligned to payer/HTA needs
- Assess market access timelines, costs, and launch readiness
- Coordinate HEOR, RWE, and payer value demonstration to align with strategy
2. Global Strategy
- Lead global initiatives impacting product coverage and reimbursement
- Engage with HTA frameworks, policy shifts, AMR, and value-based healthcare
- Align with local teams to ensure strong access and viable reimbursement positioning
3. Community of Practice
- Educate and socialize strategy across global/local teams
- Support local market access teams
- Establish forums (monthly calls, annual meetings) to upskill and build capability
4. Innovation & Thought Leadership
- Monitor emerging methodologies, tools, and regulatory trends
- Champion innovative market access approaches globally
5–6. General Responsibilities
- Ensure compliance with company quality procedures
- Perform other duties as assigned
Qualifications:
- Bachelor’s degree (Science, Public Health, Health Economics, or equivalent)
- 7+ years experience in market access strategies impacting product development and launches
- OR HS diploma/GED and 11+ years experience in market access strategies impacting product development and launches
- Including experience in:
- Deep understanding of global reimbursement systems (HTA, DRG/FFS, P4P, bundled payments)
- Experience with evidence strategy (HEOR, RWE, payer studies, submissions)
- Demonstrated cross-functional leadership across global stakeholders
Preferred
- Diagnostic or medical device industry experience
- Experience building global networks or communities of practice
Knowledge, Skills & Abilities
- Consistently upholds and reflects core ethical principles
- Understand complex information and interpret it accurately
- Functional skills including critical thinking, adaptability, time management, communication, problem-solving, and digital literacy
- Ability to thrive in a fast-paced environment with strong multitasking and adaptability
- Problem solving to address complex business challenges
- Ability to work cross-functionally to achieve shared objectives
- Skilled in MS Office tools (Outlook, Teams, Word, Excel) – intermediate level
- Ability to reconcile diverse stakeholder perspectives and build consensus
- Strong ability to synthesize clinical, economic, and policy evidence into actionable strategies
Travel Requirements
- Domestic - 15% International - 10%
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