Channel Business Manager II
Job ID: 27-0316
Come Join Our Passionate Team! At Barracuda, we make the world a safer place. We believe every business deserves access to cloud-enabled, enterprise-grade security solutions that are easy to buy, deploy, and use. We protect email, networks, data and applications with innovative solutions that grow and adapt with our customers’ journey. More than 200,000 organizations worldwide trust Barracuda to protect them — in ways they may not even know they are at risk — so they can focus on taking their business to the next level. Barracuda MSP is on the cutting edge of data security, delivering an exceptional customer experience for its channel partners. Serving over 2000 partners, and nearly 40,000 small businesses, Barracuda MSP is helping to ensure that no small business goes out of business from data loss.
We know a diverse workforce adds to our collective value and strength as an organization. Barracuda Networks is proud to be an Equal Opportunity Employer, committed to equal employment opportunity and equitable compensation regardless of race, gender, religion, sex, sexual orientation, national origin, or disability.
Envision yourself at Barracuda:
We are looking for a Channel Business Manager to join the team. In this role you will be responsible for developing and maintaining relationships with Barracuda’s key strategic partners, guiding them to position Barracuda’s products and solutions appropriately, setting strategic sales growth goals in collaboration with executive leadership. They implement policies to optimize channel operations and leads initiatives to enhance partner performance and satisfaction. They also oversee the development and execution of large-scale marketing and sales campaigns. If you are motivated and results-driven, and enjoy working in a team environment, we’d like to meet you
What you’ll be working on:
Build and maintain relationships with Barracuda’s strategic partners and industry influencers to identify and develop successful business opportunities
Collaborates with executive leadership to set strategic goals and priorities for the channel team, ensuring alignment with the company’s vision
Develop go to market strategy for partnerships, articulates value of Barracuda’s platforms and services, and educates partners on how to position Barracuda products effectively
Provides mentorship and support to associates, leads, and managers within the channel team, fostering their professional growth and development
Lead the implementation of projects and initiatives to enhance partner engagement, performance, and satisfaction
Oversee the development and execution of large-scale marketing and sales campaigns, driving brand awareness and revenue
Drive continuous improvement and innovation within the channel organization, ensuring the company remains competitive and forward-thinking
Provides strategic support to channel sales team by developing retention strategies and managing key accounts
What You Bring to the Role
5+ years of relevant experience in channel / partner management (distributors, resellers, and/or MSP ecosystems), with a track record of driving measurable growth.
BA/BS degree or equivalent work experience.
Strong ability to manage partner relationships and influence distributor outcomes across both existing and unmanaged portfolios.
Proven communication skills—excellent presentation, verbal, and written communication—paired with strong listening and the ability to tailor messaging to partners’ needs.
Highly organized and execution-focused, with the ability to multi-task, prioritize, and manage time effectively in a hybrid role that requires ongoing account engagement and coordination.
Working proficiency with corporate productivity and web-based tools, including CRM-driven execution (e.g., Salesforce) and modern collaboration platforms
How You’ll Contribute
Partner with Northern region distributors to help them manage unmanaged accounts they are now responsible for.
Prioritize accounts to reduce churn risk and provide the distributors with the fastest path to growth.
Drive targeted initiatives that help distributors focus on the right partners, accelerating adoption and pipeline creation.
Collaborate with Barracuda AE’s on opportunities involving partners that sit outside named account CBM coverage.
What you’ll get from us:
A team where you can voice your opinion, make an impact, and where you and your experience are valued. Internal mobility – there are opportunities for cross training and the ability to attain your next career step within Barracuda.
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