Digital Merchandising Assistant

Marketing Park City, Utah


Position at Backcountry

POSITION TITLE: Digital Merchandising Assistant

REPORTS TO: Digital Merchandising Creative Manager

BUSINESS/COMPANY/DEPARTMENT: Creative

LOCATION: Park City

The Digital Merchandising Assistant will work within our product listing pages to ensure accurate and appropriate product placement throughout each site under Backcountry’s brand umbrella. The ideal candidate has an analytical mindset, ability to extract data to make decisions, attention to detail, desire to improve site user experience, and is self-motivated.  This role provides an opportunity for the candidate to further their career at Backcountry, while gaining exposure to the various departments in the organization. 


ESSENTIAL DUTIES & RESPONSIBILITIES:

  • Daily campaign management and visual collection merchandising 
  • Create and maintain optimal product placement through internal search and navigation utilizing commerce search tools and daily product boosting
  • Build & manage product boosts & blocks on search, category, and rules pages to ensure premium product placement through all product browsing paths
  • Analyze sales, sell-through, and search results to inform product placement through internal search and navigation
  • Identify opportunities & execute on creation of  internal search synonyms & redirect rules to ensure accurate, unbroken search results
  • Site merchandising maintenance; report observed product-mapping, taxonomy, content related irregularities and take appropriate steps to resolve issues
  • Coordinate with buying team to identify key/flagship SKUs for optimal product visibility in collections, promos and marketing efforts to align style selection and brand image
  • Build rules pages for sales, promotions and choose featured product to drive sales and margin dollars


QUALIFICATIONS, SKILLS & ABILITIES:

  • Visual merchandising or retail experience preferred
  • Bachelor’s degree preferred
  • Proven knowledge of outdoor apparel, gear and their technical features
  • Interest and understanding of the Backcountry Brand aesthetic and customer
  • Excellent organizational and communication skills
  • Ability to perform under pressure and prioritize competing tasks
  • Proficient in Microsoft Excel with strong analytical skills