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Business Development Manager
Description
Job Description
Role – Business Development Manager
Location - Field based role, living within a given region, 90% of time field based.
Reporting line – National Field Sales Manager – Trade Shops.
Summary of Role - A professional salesperson managing all sales activities within a given Trade Shop Region delivering the Company’s sales strategy.
Main Responsibilities
1. Deliver and exceed budgeted sales and profit targets within the region.
2. Achieve all KPI’s as agreed with NSFM.
3. Devise effective regional sales and marketing strategies to create consumer pull through.
4. Ensure all customers are called on to the agreed frequencies.
- All calls have SMART selling objectives set prior to calling.
- 9 Steps of the Professional Selling call are followed.
- Instore Merchandising guidelines executed and audited including FOL freezers.
- Customer issues and concerns are addressed providing solutions.
Summary of Role - A professional salesperson managing all sales activities within a given Trade Shop Region delivering the Company’s sales strategy.
Main Responsibilities
1. Deliver and exceed budgeted sales and profit targets within the region.
2. Achieve all KPI’s as agreed with NSFM.
3. Devise effective regional sales and marketing strategies to create consumer pull through.
4. Ensure all customers are called on to the agreed frequencies.
- All calls have SMART selling objectives set prior to calling.
- 9 Steps of the Professional Selling call are followed.
- Instore Merchandising guidelines executed and audited including FOL freezers.
- Customer issues and concerns are addressed providing solutions.
5. Identify prospect accounts both Garden Centre and Trade Shops and convert into customers, creating a new pipeline.
6. Liaise with the merchandising team to ensure stores have the correct branding instore.
7. Use sales / Gross Profit data to understand regional performance, creating a compelling sales pitch.
8. Present new products and opportunities to prospective customers
8. Present new products and opportunities to prospective customers
9.Participate in trade and consumer events as required.
10.Conduct Educational events in store to drive a better understanding of our product portfolio.
11.Monitor competitor activity in the market and report back to the relevant internal department.
12. Work cross functionally as required.
11.Monitor competitor activity in the market and report back to the relevant internal department.
12. Work cross functionally as required.
Main Requirements
- Experience within the FMCG / Pet industry would be advantageous.
- Proven track record of increasing sales and profits; field sales experience is preferred
- Ability to develop sales strategies and use performance KPIs
- Proficient in Google, familiarity with sales software and excel.
- Excellent communication and people skills
- Problem-solving aptitude
- Go get attitude
- BA (Hon) business studies or Sales Diploma
- Some overnight stays will be required.
