Paid Search Manager

Marketing Glenview, Illinois


Description

Abt Electronics has an immediate opening for the position of a Paid Search Manager.  We are a family owned company who has been in business since 1936 and continues to experience strong growth year after year.  The Paid Search Manager will join the Abt team to assist in paid search strategic planning, investment and execution perspectives. You will support the process of bringing the paid search function in-house at Abt while partnering closely with other leaders within the digital marketing team.  You will build relationships with external search partners including our Google team and technologies that assist in optimizing our campaigns.

In addition, must be comfortable contributing/working in an entrepreneurial, fast-paced and fun work environment.  Primary duties include:

  • Manage Paid Search, Shopping and YouTube campaigns
  • Assist in campaign development, bid strategies, optimization and channel management
  • Catalog feed optimization
  • Analyze the full customer journey and attribution reports
  • Develop A/B testing strategies
  • Research and identify new customer segments for targeted search campaigns
  • Manage, organize, and present KPI reporting across Google and Bing
  • Be a key member on the digital marketing team and work directly with the Director of Digital Marketing

Job Requirements:

  • 3-5 years of experience in search engine marketing required
  • Bachelors in Marketing, Business, Economics, Finance or related field
  • Experience with campaign management and bid optimization tools (SA 360, Kenshoo, Marin)
  • Knowledge of product feed optimization tools (Feedonomics)
  • Knowledge of Google Analytics and Adwords required
  • Strong quantitative skills required to analyze and optimize campaign performance
  • Expert in Excel and comfortable learning new business intelligence and vendor reporting tools
  • Attention to detail and the ability to effectively multi-task in a data driven team
  • Retail experience required
  • Must work in Glenview, IL location, this is not a remote position.

We offer our team members:

  • Medical/Dental (Blue Cross and Blue Shield PPO Network) & Vision (VSP)
  • 401(k) (Charles Schwab) which includes a matching program
  • Life & Disability insurance (Lincoln Financial)
  • Generous Paid Time Off/Sick Pay Program
  • Continued training & career development
  • Employee discounts on all products we sell