Public Relations Events Specialist I
Description
POSITION: PUBLIC RELATIONS/EVENTS SPECIALIST I
CLASSIFICATION CODE: EXEMPT FULL TIME
DEPARTMENT: EVENTS/PUBLIC RELATIONS
IMMEDIATE SUPERVISOR: QUALITY MANAGEMENT PUBLIC RELATIONS/EVENTS SUPERVISOR
CLASSIFICATION CODE: EXEMPT FULL TIME
DEPARTMENT: EVENTS/PUBLIC RELATIONS
IMMEDIATE SUPERVISOR: QUALITY MANAGEMENT PUBLIC RELATIONS/EVENTS SUPERVISOR
STATEMENT OF JOB: This position is under the direct supervision of the Apache Behavioral Health Services (ABHS) Quality Management (QM) Public Relations/Events Supervisor. The Public Relations/Events Specialist I is responsible for proactively providing a broad array of public relations, marketing, and event planning support as assigned by supervisor and/or other management staff, including, but not limited to, creating, and maintaining a positive public voice, identity, and image for the organization and individual. Their duties include writing and publishing press releases, providing responses to the media’s information requests and monitoring public opinions of companies using social media, surveys, or polls. This position is responsible for public relations for internal and external agency business as well as agency public relations including radio, television, social media, or media print.
DUTIES AND RESPONSIBILITIES:
1. Plans, develops, implements, and coordinates staff enrichment programs; develops and identifies staff enrichment programs under the direction of ABHS QM management.
2. Maintains events and public relations calendar as directed by ABHS QM management.
3. Generates proposals, checklists, rehearsal set-up plans, menus, timelines, rental orders, advertisements, and other special orders unique to public relations.
4. Creates, develops and nurtures culturally appropriate interactions and connections with employees, vendors, and the community.
5. Conduct initial vetting and negotiations of contracts for all events and public relations materials.
6. Serve as primary liaison with vendors on public relation-related matters, overseeing all outside vendors to ensure orders are correct and delivery dates are met.
7. Responsible for on-site public relations management, ensuring service delivery, technology systems, tasks completed as appropriate.
8. Handle advertising for agency events, being the principal contact with local media; all staff, guests and community stakeholders have been given appropriate information for each event.
9. Ensure all media platforms are updated with event details for pre and post events.
10. Track events and public relations expenses and review accuracy of invoices prior to submission to accounts payable.
11. Provide annual plan and budget for events and public relations to supervisor and Chief Financial Officer.
12. Prepare monthly reports to supervisor on projects, accomplishments, and goals.
13. Performs events and public relations and marketing duties/projects as requested by supervisor or other management.
14. Must be organized and able to track multiple events and public relations tasks at the same time.
15. Ensure brand consistency across marking materials
16. Evaluate advertising and promotional programs to ensure they match with company event and PR goals.
17. Ensure marketing teams tell effective brand stories
18. Responds to information requests from clients and members of the media
19. Write press releases and other promotional material to promote an organization
20. Writing or editing speeches
21. Prepare and deliver speeches to address consumers and give insight on company objectives
22. Collaborate with other departmental heads to develop marketing and sales strategies
23. Ability to work independently
24. Attends all staff meetings, in-service training or other ABHS staff functions as directed/required.
25. Provides responsive, high-quality service to ABHS employees, representatives of outside agencies and members of the public by providing accurate, complete, and up-to-date information, in a courteous, efficient and timely manner.
26. Must maintain a strict code of ethics regarding client/staff confidentiality, adhering to all HIPAA regulations. All client information is to be kept in strict confidentiality with communication limited to appropriate personnel.
27. Abide by all applicable policies, procedures, and program standards of ABHS, White Mountain Apache Tribe, Indian Health Services, Arizona Health Care Cost Containment System (AHCCCS) and other pertinent regulatory authorities.
28. Participation in all required ABHS training.
29. Reports/attends work in timely manner. Must be reliable and communicate directly with supervisor in all matters of attendance.
30. Performs other duties as assigned.
1. Plans, develops, implements, and coordinates staff enrichment programs; develops and identifies staff enrichment programs under the direction of ABHS QM management.
2. Maintains events and public relations calendar as directed by ABHS QM management.
3. Generates proposals, checklists, rehearsal set-up plans, menus, timelines, rental orders, advertisements, and other special orders unique to public relations.
4. Creates, develops and nurtures culturally appropriate interactions and connections with employees, vendors, and the community.
5. Conduct initial vetting and negotiations of contracts for all events and public relations materials.
6. Serve as primary liaison with vendors on public relation-related matters, overseeing all outside vendors to ensure orders are correct and delivery dates are met.
7. Responsible for on-site public relations management, ensuring service delivery, technology systems, tasks completed as appropriate.
8. Handle advertising for agency events, being the principal contact with local media; all staff, guests and community stakeholders have been given appropriate information for each event.
9. Ensure all media platforms are updated with event details for pre and post events.
10. Track events and public relations expenses and review accuracy of invoices prior to submission to accounts payable.
11. Provide annual plan and budget for events and public relations to supervisor and Chief Financial Officer.
12. Prepare monthly reports to supervisor on projects, accomplishments, and goals.
13. Performs events and public relations and marketing duties/projects as requested by supervisor or other management.
14. Must be organized and able to track multiple events and public relations tasks at the same time.
15. Ensure brand consistency across marking materials
16. Evaluate advertising and promotional programs to ensure they match with company event and PR goals.
17. Ensure marketing teams tell effective brand stories
18. Responds to information requests from clients and members of the media
19. Write press releases and other promotional material to promote an organization
20. Writing or editing speeches
21. Prepare and deliver speeches to address consumers and give insight on company objectives
22. Collaborate with other departmental heads to develop marketing and sales strategies
23. Ability to work independently
24. Attends all staff meetings, in-service training or other ABHS staff functions as directed/required.
25. Provides responsive, high-quality service to ABHS employees, representatives of outside agencies and members of the public by providing accurate, complete, and up-to-date information, in a courteous, efficient and timely manner.
26. Must maintain a strict code of ethics regarding client/staff confidentiality, adhering to all HIPAA regulations. All client information is to be kept in strict confidentiality with communication limited to appropriate personnel.
27. Abide by all applicable policies, procedures, and program standards of ABHS, White Mountain Apache Tribe, Indian Health Services, Arizona Health Care Cost Containment System (AHCCCS) and other pertinent regulatory authorities.
28. Participation in all required ABHS training.
29. Reports/attends work in timely manner. Must be reliable and communicate directly with supervisor in all matters of attendance.
30. Performs other duties as assigned.
MINIMUM QUALIFICATIONS:
1. Requires GED or high school diploma and Associates of Arts (AA) degree or higher plus two years of public relations/marketing experience; Mental Health or Managed Care work experience preferred.
2. Strong written and oral communication skills; ability to speak the Apache language preferred.
3. Demonstrate critical thinking, problem-solving and organizational and time management skills with ability to work independently, with flexibility within prescribed deadlines.
4. Demonstrate exceptional interpersonal and customer service skills with an ability to work effectively and harmoniously with a wide range of people, teams, managers, supervisors.
5. Technology/computer proficiency, including intermediate computer skills in MS Office, Adobe software, social media platforms, copy machine, scanner, and fax machine/software.
6. Ability to work occasional nights and weekends.
7. Valid driver’s license and reliable transportation.
8. Ability to pass all pre-employment testing, including, but not limited to, fingerprint clearance and background check.
Preferred:
1. At least 3 years’ experience working with Native Americans.
1. Requires GED or high school diploma and Associates of Arts (AA) degree or higher plus two years of public relations/marketing experience; Mental Health or Managed Care work experience preferred.
2. Strong written and oral communication skills; ability to speak the Apache language preferred.
3. Demonstrate critical thinking, problem-solving and organizational and time management skills with ability to work independently, with flexibility within prescribed deadlines.
4. Demonstrate exceptional interpersonal and customer service skills with an ability to work effectively and harmoniously with a wide range of people, teams, managers, supervisors.
5. Technology/computer proficiency, including intermediate computer skills in MS Office, Adobe software, social media platforms, copy machine, scanner, and fax machine/software.
6. Ability to work occasional nights and weekends.
7. Valid driver’s license and reliable transportation.
8. Ability to pass all pre-employment testing, including, but not limited to, fingerprint clearance and background check.
Preferred:
1. At least 3 years’ experience working with Native Americans.
**NOTE: Preference in filling vacancies is given to qualified Indian candidates in accordance with the Indian Preference Act (Title 25, U.S. Code, Section 472 and 473.